Tredence Launches Customer 360 to Revolutionize Customer Engagement

Tredence Unveils Customer 360 at Google Cloud Next 2025

Tredence, a recognized leader in data science and AI solutions, is excited to introduce Tredence Customer 360, a groundbreaking customer intelligence solution aimed at enhancing engagement within the Telco, Media, and Technology sectors. This cutting-edge offering made its debut at Google Cloud Next 2025, promising to revolutionize the way enterprises interact with their customers.

Revolutionizing Customer Engagement

At its core, Tredence Customer 360 is designed to bridge gaps in customer data aggregation. By harnessing the power of Google Cloud Platform, it gathers and connects fragmented customer information to provide comprehensive real-time insights. This approach facilitates hyper-personalization and predictive intelligence essential for driving sustained customer engagement, retention, and overall revenue growth.

A Comprehensive View of the Customer

The Customer 360 solution delivers an AI-enhanced 360-degree view of customers, effectively integrating both first- and third-party data across crucial touchpoints such as streaming services, gaming, customer service, and commerce media. By eliminating traditional data silos, this innovative platform offers a myriad of features, including more than 40 CXM Data Models, 200 AI/ML Accelerators, and over 30 Self-Service Solutions. As a result, enterprises are empowered to accurately predict customer behavior, optimize interactions, and achieve superior outcomes.

Driving Intelligence in Engagement

What sets Customer 360 apart is its proactive approach to engagement. Rather than merely analyzing data, it predicts customer needs utilizing over 2,500 behavioral signals to identify potential issues, such as churn risk and price sensitivity. One of its standout features, the Customer Engagement Driver, leverages Generative AI to provide immediate, actionable insights through natural language processing, effectively sidestepping conventional dashboards and delays.

Seamless Integration Across Platforms

The architecture of Tredence Customer 360 ensures effortless integration with marketing efforts, contact centers, and various digital platforms. This flexibility allows it to cater to diverse personas - whether it’s a business executive seeking instant information or a data scientist performing a deeper analytical dive. It is precisely this adaptability that makes the Customer 360 solution a vital asset in today’s dynamic business landscape.

Executive Insights on Customer 360

Shub Bhowmick, CEO of Tredence, emphasized the critical need for enterprises in the Telco, Media, and Technology sectors to evolve beyond simple dashboards. He remarked, "Tredence Customer 360 fulfills this necessity by melding AI, predictive analytics, and specialized industry insights. It empowers businesses to not only anticipate customer needs but to react promptly to them in real-time."

Adding to this, Anupam Wahi, Chief Business Officer for Telco, Media, and Tech, stated, "Today's customers expect harmonious and intelligent interactions across both digital and physical environments. Our solution is purpose-built for enterprises in the TMT landscape, employing customized LLMs and Generative AI capabilities to decode customer intent effectively, thereby decreasing churn and discovering new avenues for revenue, all while upholding the highest levels of data security and governance."

Visit Us at Google Cloud Next 2025

Tredence is excited to showcase Customer 360 during Google Cloud Next 2025, inviting participants to visit booth 3079 for firsthand experiences and success stories related to the solution.

About Tredence

Tredence stands as a global leader in data science and AI solutions, dedicated to closing the gap between insight generation and value realization. The company boasts a strong team of over 3,000 employees and operates from numerous offices across key locations. Tredence specializes in delivering tailored, innovative solutions to a diverse range of industries including retail, telecommunications, healthcare, and more.

Frequently Asked Questions

What is Tredence Customer 360?

Tredence Customer 360 is an AI-driven customer intelligence solution that provides a comprehensive view of customer data for Telco, Media, and Technology enterprises.

How does Tredence Customer 360 enhance customer engagement?

The solution integrates data from various sources and utilizes predictive analytics to deliver real-time insights, enabling proactive customer engagement strategies.

What industries can benefit from Tredence Customer 360?

Customer 360 is primarily designed for Telco, Media, and Technology sectors but can also be tailored to fit various other industries such as retail and healthcare.

Where can I see Tredence Customer 360 in action?

Attendees can visit Tredence at booth 3079 during Google Cloud Next 2025 for live demonstrations and success stories related to Customer 360.

Who are the key figures behind Tredence Customer 360?

Shub Bhowmick, CEO, and Anupam Wahi, Chief Business Officer for Telco, Media, and Tech, are instrumental in developing and promoting the Customer 360 solution.

About The Author

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