WHY URBT TV “URBAN AMERICAN TELEVISION NETWORK”
We have our finger on the pulse of the urban community.
Most American adults say that once they find a product they like theytend to buy it repeatedly rather than shop around and try other products.
But how many purchases does it take for someone to consider themselves loyal to a brand?
Survey results from Yotpo indicate that a simple repeat purchase isn’t enough.
Instead, for the majority (55%) of respondents, it takes at least 4 purchases before they consider themselves brand-loyal.
That includes a plurality (37%) of adults who feel that it takes them at least 5 purchases before they feel that they’re loyal to a brand.