Yonkers Unveils Campaign to Become Northeast's Film Capital
Yonkers' Vision to Stand Out in the Film Industry
The City of Yonkers has embarked on an exciting journey to transform itself into a premier destination for film and television production. This ambitious campaign is part of a broader initiative to redefine the city as 'Hollywood on Hudson,' aiming to attract filmmakers and showcase its rich cultural heritage alongside modern amenities.
A Multifaceted Advertising Campaign
Launched across multiple platforms, the campaign includes eye-catching TV commercials, dynamic billboards, and social media promotions designed to engage both the community and industry insiders. The aim is to highlight Yonkers' unique charm and its capability as a leading production hub in the Northeast.
Spotlighting Local Talent and Facilities
The heart of the campaign lies in featuring local residents who contribute to the film industry. Testimonials from Yonkers-based professionals working at Great Point Studios bring a personal touch to the advertisements. Their stories underscore not only the talent within the city but also the collaborative spirit that fuels Yonkers' growth within the entertainment sector.
Mayor Mike Spano's Commitment
Mayor Mike Spano expressed his enthusiasm, stating that this initiative is not just about making films, but about making history. By showcasing local talent, the campaign fortifies the community's image as a vibrant scene for filming.
Economic Growth Through Filmmaking
The film production sector has proven beneficial to Yonkers, generating significant revenue and employment opportunities. According to the Mayor's Office of Film, since 2014, filming permits have resulted in total revenue of approximately $5.45 million while facilitating over 1,500 filming days. This growth highlights Yonkers’ ability to serve as a flexible filming location, catering to various productions.
Impressive Studios and Future Developments
Great Point Studios, which opened its Lionsgate Studios recently, has already hosted multiple productions, signaling a promising future for the city. With plans for new facilities, including the Media Pro campus set to open, Yonkers is quickly becoming a powerhouse in film and TV production, with an extensive array of studios spanning across the city.
Noteworthy Productions Filmed in Yonkers
Some of the notable projects filmed in the city include esteemed series like 'Dexter' and 'Run The World,' which attest to its growing reputation in the industry. Iconic locations such as City Hall and Untermyer Gardens have been repurposed as film sets, showcasing Yonkers’ picturesque surroundings.
Education and Community Involvement
In a bid to foster local talent, the Robert Halmi Sr. Academy of Film and Television was established to provide students with essential skills for future careers in the media landscape. This initiative underscores Yonkers' commitment to nurturing the next generation of film professionals.
Building Towards a Sustainable Future
Alongside its burgeoning film industry, Yonkers is dedicated to sustainable development, striving for zero emissions by 2050. The city has already seen substantial investments in infrastructure along with new parks and schools that aim to enhance the quality of life for its residents.
Frequently Asked Questions
What is Yonkers' campaign about?
The campaign promotes Yonkers as a premier film and TV production hub, aiming to attract filmmakers and spotlight local talent.
What types of media are included in the campaign?
The campaign features TV commercials, social media advertisements, billboards, and more to engage both the community and filmmakers.
How has filming contributed to Yonkers' economy?
Filming permits have generated over $5 million since 2014, creating numerous job opportunities and showcasing local talent.
Which notable productions have been filmed in Yonkers?
Yonkers has hosted productions such as 'Dexter,' 'Run The World,' and other significant film projects, utilizing various local landmarks.
What educational initiatives support the film industry in Yonkers?
The Robert Halmi Sr. Academy of Film and Television trains students, providing essential skills for careers in the film and television sectors.
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