Traveland RV Expands Its Reach with Minard's Leisure World Acquisition
Traveland RV Strengthens Market Position with New Acquisition
Performance Brokerage Services, a prominent player in dealership buy-sell activity, has successfully facilitated a significant transition in the RV industry. The notable transaction involves the sale of Minard's Leisure World, a respected RV dealership, to Traveland RV. This move marks a substantial expansion for Traveland RV and solidifies their standing in the competitive North American RV market.
Celebrating the Legacy of Minard's Leisure World
Founded in 2004, Minard's Leisure World has consistently been recognized as the leading RV dealership in the region. Under the leadership of Susan and Gene Minard, the company has built a stellar reputation, renowned for its exceptional customer service and commitment to quality. Their journey has been marked by numerous accolades, including being named one of Canada's Best Managed Companies by Deloitte Canada and receiving the ABEX Award for Business of the Year from the Saskatchewan Chamber of Commerce.
A Transition to Traveland RV
As the Minards prepare for retirement, they leave behind a solid legacy for Traveland RV to inherit. "We are delighted with the acquisition process," Susan Minard stated. She emphasized how the alignment of values and customer service standards between both companies made the transition seamless and efficient. Performance Brokerage Services played a vital role in ensuring that every detail was handled with utmost professionalism and care.
Bruce Marcia from Performance Brokerage Services was instrumental in guiding the transition, offering insights and knowledge throughout the process. The professional relationship established during the sale underscores the importance of integrity and trust when navigating dealership acquisitions.
Traveland RV: Continuing a Tradition of Excellence
Traveland RV boasts a long-standing tradition in the RV industry, having been established in 1977. With its operations spanning multiple provinces, the company has emerged as a leading dealer group in Canada. Notably, it has earned the designation of being the #1 Airstream dealer in Canada and is ranked among the top dealers for Jayco in North America. This acquisition enhances Traveland RV's reputation and service offerings across Western Canada.
A Commitment to Customer Satisfaction
Chris Clarke, Managing Director of Traveland RV, expressed gratitude for the opportunity to include Minard's Leisure World in their family of dealerships. He highlighted the significance of shared values in customer service and operational ethics between the two companies, making the transition an ideal fit. Despite the challenges of a tight timeline, Clarke praised the collaboration between both teams and the strong commitment displayed by everyone involved.
As Traveland RV plans to rename Minard's Leisure World to Traveland's Minard's RV, both locations will continue operating at their current sites, ensuring consistency for the loyal customer base. This strategic move not only bolsters Traveland's market presence but also promises to maintain the high service standards that customers have come to expect.
About Performance Brokerage Services
For over 30 years, Performance Brokerage Services has been a cornerstone in the dealership brokerage arena, specializing in automotive, RV, commercial truck, and equipment dealership transactions. With nearly 900 transactions completed and an exceptional closing rate, they have established a reputation for integrity and ethical practices.
The firm offers a unique approach to dealership transactions by providing complimentary value estimates and only charging a success fee upon closing. Their extensive network, comprising industry professionals and legal experts, enables them to provide clients with unparalleled service and strategic advice.
Frequently Asked Questions
What is Minard's Leisure World recognized for?
Minard's Leisure World is known for its exceptional customer service, strong company culture, and has been awarded several accolades including recognition as one of Canada's Best Managed Companies.
Who facilitated the sale of Minard's Leisure World?
The sale was facilitated by Performance Brokerage Services, a leading dealership brokerage firm.
What changes will occur at Minard's Leisure World following the acquisition?
Minard's Leisure World will be renamed Traveland's Minard's RV, but both locations will continue to operate at their current sites.
What is the significance of this acquisition for Traveland RV?
The acquisition allows Traveland RV to expand its customer base and improve service offerings in Western Canada, reinforcing its position as a market leader.
How long has Performance Brokerage Services been in business?
Performance Brokerage Services has been operating for over 30 years, specializing in dealership buy-sell activity across various sectors.
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