The reply is easy and short. CONVENIENCE!!! This
Post# of 281
This will sell. I have purchased a few 8 packs already.
Also shipping is FREE--so actual cost is low.
If a person is trying to feed a full table of people, they don't buy instant coffee or single serving convenience items.
NATE'S is about fulfilling a fun and convenient niche and will likely cost under 3 dollars a can.
---> that will be available initially in SoCal stores soon!-per recent 8k