It's possibly a move to get away from the name sim

It's possibly a move to get away from the name similarity to Investor's Hub, which has a bad reputation and a history of criminal stock manipulation activity on that board. I suspect since the features are the same as this board, they might intend to merge the two boards at some point using the new name.

The truth is incontrovertible. Malice may attack it, ignorance may deride it, or a narcissistic board moderator may delete it because it doesn't support his disjointed thinking, but in the end, there it is.
   – Windbag Duckbill