MediaBrain Welcomes Carol Hinnant to Its Board of Directors

MediaBrain Welcomes New Board Member

MediaBrain, a leading media performance analytics platform, has recently appointed Carol Hinnant to its Board of Directors. This strategic decision is aimed at bolstering the company’s leadership as it navigates its next phase of growth. Hinnant's appointment is set to enhance the company's focus on integrating innovative solutions into its services.

Carol Hinnant's Impressive Background

Carol Hinnant brings a wealth of experience to MediaBrain's Board. Currently, she serves as the Chairperson of the Board for Rave Me Away, Inc. (RMA) and is also an Executive in Residence with Progress Partners, Inc. Over her impressive 18-year tenure with Comscore, including Rentrak, which was acquired by Comscore in 2016, Hinnant held various executive leadership roles, ultimately serving as Chief Revenue Officer for four years. Her extensive career in media and entertainment positions her as a key asset for MediaBrain.

Insights from Leadership

Mark Green, Co-Founder and CEO of MediaBrain, expressed his enthusiasm regarding Hinnant's addition to the team. He stated, "Carol’s multi-decade media career supporting business development, sales, and big data measurement solutions across six different media and entertainment companies brings invaluable commercial experience to the Board and our Executive leadership team. Her experience will be instrumental in highlighting the benefits of MediaBrain's cross-platform planning, buying, and monitoring capabilities to media buyers and sellers."

Innovative Technologies at MediaBrain

MediaBrain's platform is revolutionizing the way media performance is analyzed. The company develops proprietary technologies that empower media buyers and sellers to efficiently plan, buy, and monitor media performance through a unified console. This innovative approach is crucial in today's complex media landscape, where cross-platform transactions are the norm. Their solutions leverage AI-assisted automated intelligence alongside advanced data storage, computing, and clean room technologies, helping organizations operate with confidence and insight.

Hinnant's Vision for MediaBrain

Expressing her excitement about her role, Hinnant stated, "I am honored and excited to join MediaBrain’s Board of Directors at such an exciting phase of the company’s development. Their advanced methodologies and models pioneer and integrate the latest data sources and metrics to provide timely, user-friendly apps for media planning and management. The firm’s agnostic approach to data providers and advanced APIs allows them to support all buyers and sellers of media." Her vision aligns well with MediaBrain's commitment to innovation and effectiveness in media performance analytics.

Visit MediaBrain for More Information

To learn more about MediaBrain and its innovative solutions, visitors are encouraged to check their official website for additional insights and updates on their offerings.

Frequently Asked Questions

What is the role of Carol Hinnant at MediaBrain?

Carol Hinnant has been appointed to the Board of Directors at MediaBrain, bringing extensive experience in media and analytics.

What does MediaBrain do?

MediaBrain is a media performance analytics platform that empowers buyers and sellers to plan, buy, and monitor media performance effectively.

What technologies does MediaBrain utilize?

MediaBrain employs innovative technologies powered by AI-assisted automated intelligence, advanced data storage, and clean room technologies.

Who is the Co-Founder of MediaBrain?

The Co-Founder of MediaBrain is Mark Green, who has expressed strong enthusiasm for the company’s growth and leadership.

How can I learn more about MediaBrain?

For more information, you can visit MediaBrain's official website to explore their services and latest updates.

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