Maylis Çarçabal Steers Communications at Bouygues Group
Maylis Çarçabal Takes the Helm in Bouygues Group's Communications
Maylis Çarçabal is now the Chief Communications Officer for the Bouygues group, stepping into this vital role with extensive experience in the communications realm, especially within the media sector. Her appointment comes as part of a strategic move to enhance the communication strategies of the group, reinforcing its position within diverse markets.
Çarçabal previously held the influential position of Executive Vice-President Communication and Brands at the TF1 group. During her tenure at TF1, she was pivotal in various communication strategies, promoting programs and diversifying media approaches. She assumed her new role on April 1, 2025, succeeding Pierre Auberger, whose retirement marks the end of a significant era in corporate communications for Bouygues.
Career Background of Maylis Çarçabal
Maylis Çarçabal’s career began with Carat-Aegis Mediass in consulting, where she honed her skills in strategic communications. This foundation led her to co-create the TV channel Voyage, demonstrating her innovative mindset and commitment to enhancing viewer experiences. Between 2001 and 2003, she returned to Carat before joining TMC channel, formerly owned by Pathé, as Head of Communication and Marketing.
When Bouygues acquired a majority stake in TMC, she continued in her role until 2009, after which she joined the TF1 communication division. Her responsibilities evolved to include program promotion and expanding new media efforts, culminating in her appointment as Executive Vice-President Communication and Brands in 2018.
Welcoming Remarks from Bouygues Leadership
Upon her appointment, Olivier Roussat, the Chief Executive Officer of Bouygues group stated, “I extend my heartfelt thanks to Pierre Auberger for his remarkable contributions to our communications strategy over the last twenty years. His experience and professional acumen have been instrumental.” Roussat expressed delight in welcoming Çarçabal, emphasizing her reputation for exemplary leadership and interpersonal skills.
“Maylis will be crucial in aligning the Group's communication efforts with our strategic objectives while fostering positive engagement with internal and external stakeholders,” he added, emphasizing the importance of her new role in enhancing Bouygues’ appeal.
About Bouygues Group
Bouygues is a leading diversified services group operating across over 80 countries and employing around 200,000 people. The company focuses on construction (with subsidiaries such as Colas and Bouygues Construction), energies and services (through Equans), telecoms (notably Bouygues Telecom), and media (TF1), which allows it to cater to the evolving needs of modern society.
The group's integrated business model underlines its commitment to enhancing the quality of life for communities globally. By adapting to changing market conditions, Bouygues remains focused on growth, innovation, and sustainability in all its endeavors.
Contact Bouygues for More Information
For inquiries related to corporate communications or to connect with Maylis Çarçabal, please reach out to:
presse@bouygues.com • Tel.: +33 (0)1 44 20 12 01
Contact Bouygues SA at 32 avenue Hoche, 75378 Paris CEDEX 08. For online resources, visit bouygues.com.
Frequently Asked Questions
Who is Maylis Çarçabal?
Maylis Çarçabal is the newly appointed Chief Communications Officer for the Bouygues group, with a strong background in communications and marketing.
What previous roles did Maylis hold?
Before joining Bouygues, Maylis served as Executive Vice-President Communication and Brands at the TF1 group and has experience at Carat and TMC.
What is the focus of Bouygues Group?
Bouygues Group operates in sectors such as construction, telecoms, media, and services, striving to meet the evolving demands of society.
Why did Pierre Auberger retire?
Pierre Auberger retired after serving as Group Director of Corporate Communications at Bouygues since 2009, marking a significant transition for the group.
How can I contact Bouygues Group?
You can contact Bouygues Group via email at presse@bouygues.com or by phone at +33 (0)1 44 20 12 01.
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