MasterCraft and WWA Revitalize Watersports with New Tour

Exciting Collaboration between MasterCraft and WWA
MasterCraft Boat Company has embarked on an exciting new journey to strengthen its commitment to the world of watersports. By partnering with the World Wake Association (WWA), they are relaunching the much-anticipated Rider Experience series. This five-stop grassroots series is set to make waves in 2026, creating a unique platform that caters to riders of all skill levels.
Reviving the Rider Experience Series
For more than a decade, this series has been a cornerstone in the amateur wakeboarding and wakesurfing scene. MasterCraft's dedication to enhancing participation in these exhilarating sports comes into focus through this revamped partnership with WWA. Together, they are committed to developing a welcoming environment that champions inclusivity and community.
The Vision for All Riders
Krista Schipner, Vice President of Marketing at MasterCraft Boat Holdings, shared her excitement about this collaboration. "The MasterCraft WWA Rider Experience is about creating pathways for riders at every stage – from a beginner’s first ride to an aspiring National Champion,” she stated. This mission emphasizes the importance of community connection and the performance-driven reputation both organizations cherish.
What to Expect at the Series Stops
The 2026 tour promises an exhilarating experience at each of the five locations across the country, featuring up to 100 participants per event. Riders can expect:
- Expert coaching and mentorship from MasterCraft’s team of professional athletes.
- World-class performance behind the state-of-the-art MasterCraft X24, known for its exceptional wakes and waves.
- Opportunities to engage in community-building activities, fostering connections among MasterCraft owners.
- National qualifying chances for those looking to elevate their competition goals through the WWA.
Strengthening Community Engagement
This series is not just about performance but also about building a robust community of watersport enthusiasts. Combining MasterCraft’s leadership in the luxury boat market with the WWA’s commitment to sports, they are poised to strengthen the sport's foundation. The collaboration aims to foster growth, welcoming new riders, and supporting long-term participation.
Statements from WWA Leadership
Shannon Starling, President of the WWA, expressed pride in this partnership. He stated, "The WWA is proud to partner with MasterCraft to showcase the energy and excitement of wakesports to their customers and dealers. The launch of the new X24 represents a bold step forward, and we’re excited to bring competitive wakesports to the forefront." This partnership highlights a shared passion for inspiring the next generation of riders.
MasterCraft's Commitment to Quality
Beyond creating extraordinary events, MasterCraft is well-known for its unwavering focus on quality and craftsmanship. Each boat is meticulously engineered to provide durability and performance that exceed industry standards. Features like innovative seating and user-friendly controls ensure comfort for drivers, riders, and passengers alike. MasterCraft boats are designed to set the benchmark for excellence on the water, delivering unparalleled experiences for wakeboarders, wakesurfers, and skiers.
Conclusion
As the excitement builds around the upcoming MasterCraft WWA Rider Experience series, participants can look forward to a rejuvenated focus on community, progression, and the thrill of watersports. Combining the strengths of MasterCraft and WWA is sure to create unforgettable experiences for riders while fostering a love for the sport.
Frequently Asked Questions
What is the MasterCraft WWA Rider Experience?
The Rider Experience is a grassroots series aimed at enhancing participation in wakeboarding and wakesurfing for riders of all levels.
How many stops will the 2026 tour include?
The series will feature five stops across the country, welcoming up to 100 participants at each event.
What can participants expect at each event?
Participants will receive professional coaching, enjoy the new MasterCraft X24, and have opportunities to connect and compete.
Who is partnered with MasterCraft for this event?
MasterCraft has partnered with the World Wake Association (WWA) to organize the Rider Experience series.
How does MasterCraft prioritize quality in their boats?
MasterCraft boats are known for their attention to detail, innovative features, and unmatched performance, ensuring an excellent experience on the water.
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