Everything plausible, comprehensible and convincing, and principially great for every shareholder.
However, without eventually following according pps-effect may be good for the company but not for us.
To hold shares of a company eternally whose pps doesn´t/can´t rise despite its high quality is kinda charity without profit and hence (at least for most of the investors, particularly those who are deep red) absurd.
If the CES-carrot + AF-carrot turn out to be the next ones of this sort IMO many already highly stretched personal "patiences" will snap finally ...
Suspiciously I´ve a similar feeling as one year ago when we tremblingly waited for the upcoming CES ... and I badly hope to be dead-wrong ...
However, your words to god´s ears ...