Sony wasted a LOT of money trying to roll out their own 4K sector...it failed miserably...I think would think they are very open to Nanotech and their technology...SOMETHING HUGE is Brewing, I suspect bigger than even the biggest pumpers imagine...Nanotech Entertainment is going to be a HUGE player in 4K ....no not going to be THEY ARE already... ground floor, going up ( soon, very soon )