Loop Tackle's CEO Transition Marks New Era of Innovation

Loop Tackle Welcomes New Leadership for Future Endeavors
Cox Enterprises has announced a strategic change at Loop Tackle, aiming to enhance its conservation efforts and innovative spirit. Appointing Jim Coates as the new CEO, the company signals its commitment to both sustainability and leadership in fly-fishing equipment.
Jim Coates: A Visionary Leader for Loop Tackle
Taking the reins from Gordon Sim, who has dedicated over 12 years to the company, Coates is expected to bring a fresh perspective. Sim will serve as chief conservation officer, advocating for wild fish preservation and sustainable practices. Coates, with a rich background in marketing and operational excellence, is set to elevate Loop Tackle's mission.
Aligning Innovation with Conservation
Under Coates' leadership, Loop Tackle aims to push boundaries in fly-fishing innovation. His background includes pivotal roles in developing better living environments globally, ensuring that this new phase focuses on connecting customers with nature through exceptional products.
Continuous Growth and Sustainability
In the spirit of environmental stewardship, Loop Tackle, which joined the Cox family in late 2024, is poised to expand its presence in the marketplace. The brand's dedication to protecting wild fish and ecosystems is integral to its identity, aligning seamlessly with Cox's objectives for a sustainable future.
Championing the Future of Fly-Fishing
The brand, established in 1979, has a long-standing legacy of promoting conservation within the angling community. As it develops innovative products, such as the recently launched colored Classic reels, Loop Tackle continues its commitment to enhancing the fishing experience while advocating for environmental responsibility.
The Mission of Loop Tackle
Loop Tackle's essence goes beyond creating high-quality gear; it fosters a community that values and respects the natural world. Coates emphasizes the need for innovation while ensuring that the rivers and wild fish are protected. This dual focus is what sets Loop apart.
Expanding into New Markets
As Loop Tackle looks towards the future, it seeks to extend its reach not only within the U.S. but also in international markets. This growth strategy is fueled by the strong brand reputation it has built over the years.
Cox Enterprises: A Commitment to Sustainable Practices
Cox's acquisition of Loop Tackle highlights its commitment to sustainable growth. The company aims for significant environmental milestones, including carbon and water neutrality. This vision reflects Cox's desire to invest in businesses that prioritize environmental wellness.
Frequently Asked Questions
What is Loop Tackle known for?
Loop Tackle is renowned for crafting premium fly-fishing gear that emphasizes performance and sustainability.
Who is the new CEO of Loop Tackle?
Jim Coates has been appointed as the new CEO of Loop Tackle, succeeding Gordon Sim.
What role will Gordon Sim play moving forward?
Gordon Sim will transition to the role of chief conservation officer, focusing on strategic conservation initiatives.
What is the vision of Cox Enterprises regarding Loop Tackle?
Cox Enterprises aims to drive sustainable growth through Loop Tackle while enhancing its commitment to innovation and environmental preservation.
How does Loop Tackle contribute to conservation?
Loop Tackle focuses on protecting wild fish and ecosystems, ensuring that its product development emphasizes environmental responsibility.
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