Lexus Hosts A Great Day in the Stoke to Celebrate Diversity
A Great Day in the Stoke Celebrating Black Surf Culture
Presented by Lexus, A Great Day in the Stoke is not just an event; it’s a vibrant celebration of Black surf culture that connects talent and community. It is fueled by major sponsors including Lululemon and Complex, who are dedicated to shining a spotlight on global Black surf talent, promoting water safety, and enhancing community health and inclusion.
An Inclusive Celebration for All
Open to everyone, this festival promises free access to its activities, showcasing exceptional Black surf talent from around the world. Visitors can immerse themselves in various enriching experiences that promote wellness and community bonding, with significant activations supported by known brands like Lexus, Lululemon, and more.
Exciting Activities and Features
Beyond the competitive surfing events, A Great Day in the Stoke offers a plethora of activities for attendees of all ages. There will be top-level surf competitions, free surf lessons, live performances from talented artists like We The Commas, an engaging Kid Zone sponsored by Bones Loves Milk, a unique AGDITS Beer Garden, a thrilling Double Dutch Contest, and a Yoga and Wellness Zone sponsored by Lululemon. This comprehensive lineup ensures an unforgettable experience for all attendees.
Promoting Equity in Surfing
A Great Day in the Stoke goes beyond being just a festival. It has evolved into a movement dedicated to increasing access and opportunities for elite-level Black surfers. By breaking down barriers and nurturing a global pipeline for talent stemming from the African diaspora, AGDITS accelerates progress toward equity within the sport of surfing.
A Visionary Leader
This momentum is largely due to the efforts of Nathan Fluellen, the founder of AGDITS and an award-winning travel show host. For over five years, Nathan has advocated for representation in surfing, diligently working to inspire a new generation of surfers. His vision has helped establish A Great Day in the Stoke as a significant cultural force within the surfing world.
Spotlighting Breakthrough Achievements
A remarkable example of the impact AGDITS is having can be seen in the achievements of Julian Williams. He is a five-time longboard and shortboard champion who recently made history as the first Black Hawaiian to secure a wildcard entry into the World Surf League Challenger Series. This milestone event at the US Open of Surfing highlighted the ongoing underrepresentation of Black athletes in professional surfing.
Nathan Fluellen remains committed to continuing the legacy of building access, equity, and cultural inclusion in the surfing community. His dedication to helping athletes succeed at the professional level while introducing newcomers to basic water safety principles exemplifies his enduring passion for the sport.
Event Details and Participation
This year’s celebration is scheduled for September 27, welcoming individuals and families from all walks of life. For those interested in more information on A Great Day in the Stoke and how to participate, further details can be found on their official website.
Frequently Asked Questions
What is A Great Day in the Stoke?
A Great Day in the Stoke is a surf competition and cultural festival that celebrates Black surf culture and promotes community health and inclusion.
Who sponsors A Great Day in the Stoke?
The event is mainly sponsored by Lexus, alongside brands like Lululemon and Complex.
What activities can attendees expect at the event?
Attendees can enjoy surf competitions, music performances, wellness activities, surf lessons, and a variety of engaging family-friendly events.
When will A Great Day in the Stoke take place?
The event is scheduled for September 27 and is open to all participants.
How can I learn more about the event?
You can visit the event's official website for more information on participation, schedules, and sponsorship opportunities.
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