Innovative Strategies Highlight Engagement at Veeva Summit 2025

Embracing Unified Engagement at the Veeva Commercial Summit

The upcoming Veeva Commercial Summit is set to showcase groundbreaking strategies from leading life sciences companies like AstraZeneca, Bayer, and Eli Lilly. This annual event focuses on fostering more interconnected customer experiences across various sectors including sales, marketing, and medicine.

Keynote Speeches from Industry Pioneers

Veeva Systems, a notable name in cloud software for life sciences, will host its keynote speaker event featuring Peter Gassner, the CEO of Veeva. He will delve into enhancements to the Vault Platform, emphasizing the integration of Artificial Intelligence (AI) within Veeva applications, including updates to the Veeva Commercial Cloud and Veeva Data Cloud.

Insights from Fortune 500 Companies

Keynote presentations will highlight experiences from several prominent companies:

AstraZeneca's Strategic Analytics

AstraZeneca will share its approach to standardizing analytics across its brands, which significantly boosts its marketing outreach and effectiveness.

Bayer's Customer-Centric Engagement

Bayer will discuss its initiative to facilitate customer-centric engagement using Vault CRM, which enhances coordination and collaboration.

Boehringer Ingelheim's Scientific Insights

Boehringer Ingelheim is leveraging scientific insights to foster meaningful, personalized conversations with key opinion leaders through improved medical connectivity.

Lilly's Content Ecosystem Integration

Lilly's presentation will focus on the integration of its content ecosystem, highlighting the importance of streamlined workflows and a standardized taxonomy to improve overall experience quality across global teams.

Building Modern Data Foundations

Johnson & Johnson and Madrigal will present on the creation of modern data foundations that depend on connected insights, leading to greater operational efficiency and impact on the field.

Additionally, companies like ANI Pharmaceuticals and Gamida Cell will provide insights into go-to-market strategies that are crucial for emerging biotechs during their launches and beyond.

Advancing Collaboration Across Teams

According to Matt Farrell, president of Veeva Commercial Cloud, uniting the sales, marketing, and medical teams fosters a collaborative environment that enhances customer experiences. He expresses enthusiasm about the summit's potential to gather industry leaders, exchange innovative ideas, and make strides in AI and data utilization.

Join the Industry Leaders at the Summit

The Veeva Commercial Summit is known as one of the largest gatherings for commercial and medical affairs leaders in North America. Industry professionals are encouraged to register for the event and view the full agenda on the Veeva website.

About Veeva Systems

Veeva is recognized as the global leader in providing cloud-based solutions tailored for the life sciences sector. The company is dedicated to driving innovation and delivering excellent products while ensuring customer success. Veeva’s client base includes more than 1,000 organizations, from the largest biopharmaceutical companies to up-and-coming biotechs. As a Public Benefit Corporation, Veeva is committed to serving all stakeholders, emphasizing the importance of good practices and community service.

Frequently Asked Questions

What is the purpose of the Veeva Commercial Summit?

The Veeva Commercial Summit aims to connect life sciences leaders to share strategies for enhancing customer engagement through innovative technologies.

Who are the keynote speakers at the summit?

The keynote speaker is Peter Gassner, CEO of Veeva, with additional presentations from leaders of respected companies like AstraZeneca and Bayer.

What industries does Veeva Systems cater to?

Veeva Systems primarily serves the life sciences industry, providing cloud-based software solutions designed for various aspects of commercial and medical affairs.

How can I register for the Veeva Commercial Summit?

Industry professionals can register for the summit by visiting the Veeva website, where they can also access the full agenda.

What are some key topics expected to be covered at the summit?

Topics will include AI integration, customer-centric strategies, and modern data foundations aimed at improving operational efficiency and customer engagement.

About The Author

Greetings, I'm 32-year-old author and financial specialist Evelyn Baker. My introduction into the financial industry started with an economics degree and continued with a wealth of experience in wealth management and financial consulting. My great passion over the years has been assisting people and companies in making wise, well-informed decisions to reach their financial objectives.

My goal with writing is to simplify difficult financial ideas into understandable, doable guidance. My goal in writing many books and articles is to make personal finance understandable to everyone, irrespective of their experience or background. I want to give readers the information they need to take charge of their financial futures, from investing and retirement planning to budgeting and saving.

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