IGT Partners with Atlantic Lottery for Innovative Systems Upgrade
IGT and Atlantic Lottery Enhance Gaming Technology
Atlantic Lottery is embarking on a transformative journey by teaming up with International Game Technology PLC (NYSE: IGT). This collaboration is set to utilize IGT's cutting-edge, cloud-based IntelligenEVO technology. The primary goal of this partnership is to improve system performance and enhance the overall player experience.
Investment in Advanced Gaming Solutions
This significant eight-year agreement allows Atlantic Lottery to implement IGT’s next-generation video lottery central system technology across the region. Not only does this arrangement include options for multiple extensions, but it also positions Atlantic Lottery as a leader among World Lottery Association (WLA) affiliated operators. They will be deploying a game-to-system (G2S) distributed market solution, signifying a major step forward in the gaming landscape.
Expert Insights from Atlantic Lottery Officials
Michael MacKinnon, Vice President of Product at Atlantic Lottery, expressed enthusiasm about the new partnership. He noted, "By leveraging IGT's IntelligenEVO technology, Atlantic Lottery will power its video lottery network with the industry's best-in-class central system. This will help maximize future contributions to good causes." The commitment to system security and ensuring an exceptional player experience underpins Atlantic Lottery's strategy, reinforcing their belief that IGT's IntelligenEVO can achieve high player satisfaction and optimal network performance.
The Growth Potential of IGT's Technology
David Flinn, Senior Vice President of Canada, EMEA, and LATAM Gaming Sales at IGT, emphasized the long-standing relationship between IGT and Atlantic Lottery. He remarked, "IGT's IntelligenEVO is a scalable technology catered to the WLA market, backed by decades of experience. This technology harnesses the power of real-time data, cloud-based innovations, and comprehensive analytics, setting a new standard for lottery systems."
Future-Proof Gaming Solutions
IntelligenEVO stands out with its top-notch security, high network availability, and responsible gaming features, establishing itself as a trustable and flexible solution. It will not only shorten the time needed to launch new platforms but will also allow Atlantic Lottery to capitalize on its extensive suite of functionalities designed for players. The G2S design and open API approach will facilitate better data collection and delivery, enabling customized programs that evolve according to player demands.
Looking Ahead: Expected Impact
This collaboration between IGT and Atlantic Lottery sets a promising precedent in the gaming industry. With IGT's innovative technologies, Atlantic Lottery is poised to enhance its offerings significantly, catering more effectively to the interests of players. The partnership also underscores IGT's commitment to delivering high-quality gaming experiences in regulated markets worldwide.
About IGT
IGT (NYSE: IGT) is a premier player in global gaming solutions. The company is dedicated to providing entertaining and responsible gaming experiences across various channels, including Lotteries, Gaming Machines, Sports Betting, and Digital platforms. With a vast portfolio of engaging content and a commitment to innovation, IGT is well-positioned to drive growth and elevate gaming experiences for players globally. The company's notable presence encompasses over 100 jurisdictions, ensuring high standards of service and integrity.
Frequently Asked Questions
What is the main objective of the IGT and Atlantic Lottery partnership?
The partnership aims to enhance system performance and player experience using IGT’s advanced IntelligenEVO technology.
How long is the agreement between IGT and Atlantic Lottery?
The agreement spans eight years, with options for multiple extensions.
What specific technology will Atlantic Lottery implement?
Atlantic Lottery will implement IGT’s IntelligenEVO video lottery central system technology.
Why is this partnership significant for the gaming industry?
This collaboration positions Atlantic Lottery as the first WLA-affiliated lottery operator to deploy IGT's central management system in a distributed market.
How does IGT's IntelligenEVO technology benefit players?
The technology enhances player satisfaction through improved system security, performance, and support for responsible gaming.
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