Exciting Literacy Initiative by Land Rover Alexandria

Author: Addison Perry Updated: 10-24-2025 12:39 PM

Land Rover Alexandria's Commitment to Literacy

Land Rover Alexandria is thrilled to be among a select group of 14 Land Rover retailers in the U.S. chosen for the impactful Defender Book Trek, a national initiative dedicated to enhancing literacy among children. This event aims to deliver a remarkable total of 40,000 new books to children nationwide, fostering a love for reading and providing resources that can make a significant difference in their lives.

Upcoming Book Donation Event

Mark your calendars for an exciting evening on Tuesday, October 28, at 6:00 p.m. Land Rover Alexandria invites the community to join them for their book donation event, where they will distribute 2,500 brand-new children's books to local schools and organizations that support families in Northern Virginia. This inspiring event symbolizes the dealership's dedication to supporting education and nurturing young minds.

Community Engagement with Erin Como

The book donation event will be spearheaded by the local media personality, Erin Como. Her involvement emphasizes the importance of literacy and local community engagement, motivating residents to contribute positively to the educational landscape of the area.

Insights from Leadership

"Participating in the Defender Book Trek reflects our unwavering commitment to community involvement and youth literacy," said Roger Wildermuth, General Manager of Land Rover Alexandria. He expressed pride in representing the Washington DC area in this national effort, stating, "Our goal is to ensure that thousands of new books reach children in need, in collaboration with the Education Community Development Centers of Virginia and FACETS."

A National Journey Towards Literacy

The Defender Book Trek originated in New Jersey and will culminate at Destination Defender in Temecula, California. This campaign unites Land Rover retailers across the country, all sharing a common dream of supporting literacy and igniting a passion for reading among future generations.

Land Rover Alexandria's Community Initiatives

Land Rover Alexandria's active participation in the Defender Book Trek signifies the dealership's ongoing endeavor to make meaningful contributions to the community. Through consistent outreach and partnerships, Land Rover Alexandria aims to transform lives and inspire individuals.

Event Details and Contact Information

What: Defender Book Trek Book Donation Event
When: Tuesday, October 28, 2025, at 6:00 p.m.
Where: Land Rover Alexandria, 5900 McGuin Drive
Host: Erin Como

For Media Inquiries:

Bruce Bortle
CMO, Land Rover Alexandria
(703) 919-5093

Frequently Asked Questions

What is the Defender Book Trek?

The Defender Book Trek is a national initiative designed to promote literacy by distributing thousands of books to children across the U.S.

When is the book donation event hosted by Land Rover Alexandria?

The event will take place on Tuesday, October 28, at 6:00 p.m.

Who is hosting the book donation event?

The event will be hosted by Erin Como, a local media personality known for her community engagement.

How many books will be donated during the event?

Land Rover Alexandria will donate 2,500 brand-new children's books to schools and community organizations.

Why is Land Rover Alexandria involved in the Defender Book Trek?

The dealership aims to support community engagement and child literacy through this national campaign, reflecting its commitment to making a difference.

About The Author

Hello, I'm 30-year-old financial writer and expert Addison Perry, and I love to simplify the intricacies of the financial industry. I've committed myself over the years to deciphering the subtleties of investing techniques and economic trends and converting them into doable guidance that anybody can use. My goal with writings and books is to make money interesting and approachable so that readers may take charge of their financial futures.

My enthusiasm to empowerment and education has propelled me through my career in finance. I write because I think that everyone should be able to make educated financial decisions, and I try to provide that. Regardless of experience level with investing, my work is intended to provide insightful analysis and practical advice to enable you to thrive in the always changing financial environment. I appreciate you traveling with me toward success and financial literacy.

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