Dutch Bros Unveils Unique Pickleback Rebel Energy Drink

Dutch Bros Introduces a Quirky New Drink
No fooling here — Dutch Bros is serving up a fun new energy drink called the Pickleback Rebel. Available at all locations now, this drink is a delightful surprise for pickle enthusiasts and adventurous customers alike!
The Pickleback Rebel Experience
The Pickleback Rebel™ is an energizing blend that captures a unique twist on the classic Dutch Bros Rebel energy drink, infusing it with a touch of pickle juice for a flavor profile that’s unlike any other. For those who dare to try it, the Pickleback Rebel promises a deliciously bold taste experience.
Behind the Inspiration
"We wanted to have fun with our customers this April Fools' Day. Is this drink for real or are we playing a prank?" said Tana Davila, the Chief Marketing Officer at Dutch Bros. "This is the real dill! Our goal has always been to surprise and delight our loyal customers with unique flavor experiences that excite their taste buds!"
Availability and Community Engagement
The Pickleback Rebel debuts today at over 1,000 Dutch Bros locations while supplies last. Dutch Bros is devoted not only to crafting fun drinks but also to enhancing the communities they serve. With a focus on speed, quality, and service, they strive to make a positive impact through local giving initiatives, and other charitable efforts.
About Dutch Bros Coffee
Dutch Bros Coffee is a beloved drive-thru coffee company that emphasizes fun and care in every interaction, aiming to make a massive difference one cup at a time. Founded in 1992, Dutch Bros has rapidly expanded its vibrant culture and customizable products across numerous states. Their menu includes an array of imaginative beverages, including the popular Dutch Bros Rebel™ energy drink, various specialty coffees, nitrogen-infused cold brews, teas, lemonades, and more.
Stay Connected with Dutch Bros
If you're curious to learn more about Dutch Bros, be sure to explore their exciting offerings by visiting their website or following them on social media. They actively engage with their customer base on popular platforms, allowing fans to stay updated on new flavors and community events.
Frequently Asked Questions
What is the Pickleback Rebel?
The Pickleback Rebel is a new energy drink launched by Dutch Bros, combining their traditional Rebel drink with pickle juice for a unique flavor.
When did the Pickleback Rebel launch?
The Pickleback Rebel is available starting April Fools' Day at all Dutch Bros locations.
Where can I buy the Pickleback Rebel?
You can purchase the Pickleback Rebel at any Dutch Bros location while supplies last.
Who created the Pickleback Rebel?
The Pickleback Rebel was created by the Dutch Bros team to bring a fun, new experience to customers.
How does Dutch Bros contribute to the community?
Dutch Bros actively engages in local giving initiatives and charitable activities to support various community causes across the country.
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