Cetera's Recent Affiliations Boost Growth with $450M in AUA
Cetera Welcomes New Affiliates to Enhance Growth
Cetera has recently expanded its financial advisor network by welcoming several new affiliates, showcasing a strong commitment to personalized service and a growth-oriented culture. The firm’s latest additions bring in a significant milestone, with approximately $450 million in combined assets under administration. This impressive figure reflects confidence in Cetera's platform among professionals in the financial services industry.
Meet the New Financial Professionals
As a testament to its attractive offerings, new affiliates have transitioned to Cetera during the second quarter of this year. Notable arrivals include:
Dennis Hellwig
Dennis joined from Osaic and landed with Cetera Networks after an interview with Northridge Wealth Planning LLC. He expressed that the experience revealed a unique opportunity to embrace a supportive culture and tools essential for his practice, something he found lacking in other previous positions.
Andrew Focht
Another recent addition is Andrew, who has joined the Cetera Wealth Management Group via Rose Point Capital Advisors from Wells Fargo. He emphasized the value of Cetera's robust support, stating that it will allow him to enhance the personalized experience for his clients. He is particularly excited about the extensive array of investment products made available through Cetera.
Frank DePaola
Frank and his team transitioned from Osaic Wealth to Cetera Wealth Partners, motivated by the outstanding tools and tailored service offered by Cetera. During the evaluation process, he noted the effectiveness of Cetera’s technology in streamlining operations and highlighted that their commitment to service was not just different but compelling.
Frank shared, "Cetera's dedication to nurturing our team’s growth, actively engaging to drive success, and understanding our unique definition of growth distinguished it from other broker-dealers. Furthermore, their transition team's support greatly assisted us in moving our business over seamlessly."
About Cetera Financial Group
Cetera Financial Group positions itself as a leading Wealth Hub for financial advisors, empowering them through personalized support, flexible affiliation choices, and comprehensive growth solutions. With a network of around 12,000 advisors and institutions, Cetera’s ecosystem fosters the growth, scaling, or transition of financial practices on their terms.
Unlike conventional Independent Broker-Dealers (IBDs), Cetera offers an authentic blend of modern technology and a community-focused culture. Their unique five-channel model underscores a commitment to creating lasting value for advisors, which serves as a scalable framework for achieving consistent, repeatable growth.
As of the latest update, Cetera manages about $590 billion in assets under administration and $263 billion in assets under management. Its celebrated Voice of the Customer program has garnered over 40,000 advisor reviews, with an impressive 35,000 five-star ratings, achieving a remarkable satisfaction score of 4.8 out of 5.
Frequently Asked Questions
What recent changes have occurred at Cetera Financial Group?
Cetera welcomed multiple financial professionals into its network, bringing in approximately $450 million in assets under administration.
Who are some of the newly affiliated advisers?
New affiliates include Dennis Hellwig, Andrew Focht, and Frank DePaola, each bringing their experience and clientele to Cetera.
Why did the advisers choose Cetera?
The advisers were attracted by Cetera's personalized support, advanced technology, and a culture that promotes growth.
How many advisors are associated with Cetera?
Cetera currently has around 12,000 advisors and institutions in its network, all benefiting from its diverse ecosystem.
What is the satisfaction score of Cetera's service?
Cetera’s Voice of the Customer program has resulted in a high satisfaction score of 4.8 out of 5, based on thousands of reviews.
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