Breakaway's Ownership Expands with Neff and Gross Joining Team
Breakaway Welcomes New Ownership Members
As the festival season wraps up with record-breaking success, Breakaway, a leading name in independent live entertainment, has exciting news to share. Cultural influencer Shaun Neff and entertainment visionary Nick Gross, founder of Gross Labs, have now joined their ownership group.
Year of Growth for Breakaway
The arrival of Neff and Gross marks a pivotal moment for Breakaway, following a year that showcased significant growth. In 2025, the organization held its largest number of festival events in 12 U.S. cities, reinforcing its status as a top-tier multi-city touring festival.
Voice of Leadership
“Integrating Shaun and Nick into the Breakaway family injects fresh energy into our enterprise,” shared Breakaway Co-Founder and CEO Adam Lynn. “They align with our strategic vision to broaden our offerings beyond live performances, innovating new formats to engage a wider audience.”
New Directions in Ownership
Neff and Gross bring a wealth of knowledge in entertainment and consumer brands, enhancing Breakaway's model for national expansion into 2026 and beyond. Their vision aligns with a creative ownership structure aimed at making a substantial cultural impact.
Empowering Artists and Fans
“Breakaway has established a significant platform that speaks to Gen-Z culture,” Neff commented. “Our objective is to scale with intention, ensuring that we reinforce cultural relevance and community ties.” Gross echoed this sentiment, stating, “Our mission is clear: amplify artists, empower fans, and reinvent the mold, which is what compelled me to be part of Breakaway.”
About Breakaway
Breakaway is recognized as the foremost independent live entertainment brand in the nation. Their signature touring music festivals offer premium experiences to underserved music lovers across the country. Initially launched in 2015, Breakaway has expanded to 12 cities, transforming into a two-day, multi-stage event in each location. The brand acts as an entertainment flywheel, combining live music with artist services and digital media, all while advocating for accessibility, creativity, and diverse communities.
Through initiatives like “Breakaway Presents” pop-up events in vibrant markets including Miami, New York, and Las Vegas, Breakaway celebrates cultural phenomena. Additionally, the brand’s record label and artist management division, “Breakaway Projects”, is dedicated to identifying and elevating the next emerging talents in music. For further information, visit teambreakaway.com.
Frequently Asked Questions
Who are the new members of Breakaway's ownership group?
Shaun Neff and Nick Gross have officially joined Breakaway's ownership team, bringing their expertise in the entertainment industry.
What does Breakaway specialize in?
Breakaway focuses on independent live entertainment, hosting multi-city music festivals that promote community engagement and cultural relevance.
How has Breakaway performed recently?
In 2025, Breakaway experienced its most successful festival season to date, hosting events in 12 cities across the U.S.
What is the mission of Breakaway?
Breakaway aims to amplify artists, empower fans, and innovate the live entertainment experience to create a deeper cultural connection.
How can fans learn more about Breakaway?
Fans can visit Breakaway’s official website at teambreakaway.com for more information about upcoming events and initiatives.
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