Beyond Oil Ltd. Partners with Raz-Natan for Growth in Eilat
Strategic Growth of Beyond Oil Ltd.
VANCOUVER, BC and KIBBUTZ YIFAT, Israel — Beyond Oil Ltd. (CSE: BOIL) (OTCQB: BEOLF) (Frankfurt: UH9), a pioneering food-tech company focused on improving health practices related to fried foods, is thrilled to announce an exciting partnership with Raz-Natan Sales & Distribution Ltd. to expand its distribution network to Eilat, a beloved resort destination in Israel. This collaboration, formed with Fandango Collection & Recycling Ltd., aims to serve a crucial market segment and facilitate healthier food practices.
Expanding Presence in Eilat
The recently signed agreement with Raz-Natan, which became effective immediately, designates Raz-Natan as the exclusive franchisee for Beyond Oil's innovative products in Eilat and the surrounding Arava region. Eilat is known for its bustling tourism industry, attracting millions of visitors each year and supporting a vast array of hotels and restaurants. Beyond Oil is poised to make significant inroads into this thriving market.
Enhancing Distribution Channels
Shai Medioni, CEO of Fandango, expressed enthusiasm about the strategic partnership, emphasizing the potential to enhance distribution capabilities. The collaboration with Raz-Natan, a distributor with an impressive portfolio including partnerships with major hotel chains in Eilat, is expected to bring Beyond Oil's products to a wider audience. This is more than just a business move; it’s about delivering healthier fried options to diners and supporting local restaurants in serving better quality food.
Raz-Natan: A Strategic Distributor
Raz-Natan is a recognized leader in wholesale distribution, renowned for its partnerships with leading brands such as Gad Dairies and Diplomat. This selection was intentional due to their established distribution infrastructure and their commitment to providing comprehensive support and training for Beyond Oil's groundbreaking products. Their expertise will be invaluable in ensuring the successful introduction of Beyond Oil in the hospitality sector.
Commitment to Quality and Health
Eran Halimi, CEO of Raz-Natan, reiterated the company’s commitment to innovation and service excellence, aligning perfectly with Beyond Oil's vision. The partnership is set to help enhance food quality and operational efficiency within the hospitality and food service industries, providing solutions that meet both health and environmental standards.
Strategic Market Insights from Beyond Oil
According to Jonathan Or, CEO of Beyond Oil, this partnership marks a significant milestone in their commercial strategy in Israel. Eilat's substantial tourist traffic and the high density of food service establishments provide an ideal landscape for market penetration. The expertise Raz-Natan brings, combined with local market insights, will likely expedite the uptake of Beyond Oil’s innovative solutions.
About Beyond Oil Ltd.
Beyond Oil Ltd. has spent over 15 years developing cutting-edge technology aimed at reducing health risks associated with frying oil. The company has regulatory clearances from both the FDA and Health Canada, allowing them to introduce solutions that not only improve food safety but also reduce operational costs for food service providers. By mitigating harmful compounds often found in reused frying oil, Beyond Oil addresses serious health risks while promoting sustainability.
Commitment to Sustainability
The company's products are particularly significant given the prevalent practice of reusing frying oil across various establishments, an action known to be linked with health issues including cancer and cardiovascular diseases. Beyond Oil's innovative solution serves to minimize these risks while simultaneously improving food quality and reducing the environmental footprint of the food service industry.
About Fandango Collection & Recycling Ltd.
Fandango plays a crucial role in Israel's hospitality sector, supplying thousands of commercial kitchens with a range of products designed for optimal cooking conditions. They not only provide frying oil but also collect used cooking oil, ensuring a comprehensive service for their clients. Fandango is dedicated to supporting the industry's needs with high-quality supplies and essential services.
About Raz-Natan Sales & Distribution Ltd.
Based in Eilat, Raz-Natan Sales & Distribution Ltd. offers extensive services to the food service and hospitality sectors, representing notable brands while ensuring top-notch distribution solutions. Their focus on professionalism and added customer value has positioned them as a trusted partner in the region.
Frequently Asked Questions
What is the focus of Beyond Oil Ltd.?
Beyond Oil Ltd. is dedicated to creating solutions that reduce health risks associated with frying oil while promoting sustainability and operational efficiency.
Who are Beyond Oil's partners in this new initiative?
The company has partnered with Fandango as its distributor and Raz-Natan as the exclusive franchisee for its products in Eilat and the Arava region.
What are the main benefits of the products offered by Beyond Oil?
Beyond Oil’s products significantly reduce harmful compounds in frying oil, improving food quality, reducing costs, and mitigating environmental impact.
Why is Eilat a significant market for Beyond Oil?
Eilat is a strategic tourist destination with a high concentration of hotels and restaurants, making it an ideal market for distributing healthier food options.
How does Raz-Natan support Beyond Oil's distribution?
Raz-Natan provides an established distribution infrastructure and essential training for food service providers, enhancing the adoption of Beyond Oil's products.
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