Avalere Health Welcomes Corrina Safeio as Global Marketing Lead
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Avalere Health Welcomes New Leadership
Avalere Health is excited to announce that Corrina Safeio has been appointed as its President of Global Marketing and Executive Vice President of Corporate Communications. In these pivotal roles, Safeio will lead the company's Global Marketing team, ensuring the creation of impactful connections and tailored solutions that support clients' growth and unveil new opportunities for the business.
Experience and Expertise
Corrina Safeio brings over 25 years of extensive experience in the marketing and public relations sectors, working within agencies and holding client-side roles. Prior to joining Avalere Health, she was the President of the European division at Inizio Evoke, reinforcing her capability in driving organizational growth. Previously, she held prominent positions at Mind+Matter and Pegasus, where she was instrumental in implementing behavioral science and fostering creative development.
A Warm Welcome
Mario Muredda, President of Marketing at Avalere Health, expressed enthusiasm about Safeio's arrival, stating, "We are delighted to welcome Corrina to our team. As an influential leader, she has demonstrated a strong ability to deliver effective marketing and PR solutions backed by evidence-based insights and creative strategies. I look forward to collaborating with her to discover new avenues for our clients and the patients we support." Safeio will be reporting directly to Muredda and collaborating closely with other executive leadership members to enhance the company's marketing capabilities.
Innovative Marketing Strategies
Among her responsibilities, Safeio will spearhead the development of a new suite of proprietary tools designed to simplify complex marketing landscapes and effectively engage various audiences throughout their product lifecycle. Furthermore, she is set to establish a comprehensive corporate communications framework that encourages collaboration and connects Avalere’s vast team of over 1,500 experts across the globe.
Shaping Strategic Connections
Amar Urhekar, Chief Operating Officer at Avalere Health, stated, "Corrina's leadership will be vital in shaping our strategies and facilitating seamless connections across our global commercial capabilities. We are excited to leverage her extensive background in marketing and corporate communications to refine our value proposition and create integrated communication strategies aimed at helping our clients connect with more patients."
A Vision for Innovation
Safeio expressed her enthusiasm for Avalere Health, stating, "I am inspired by the authenticity and ambition of the Avalere Health team. This is a thrilling moment for us, and I believe we possess a unique opportunity to foster innovative approaches and guide our teams toward fresh ideas. We are determined to assist our clients throughout their journeys, from molecule development to product launch, and beyond. Our agility and pace set Avalere Health apart, allowing us to generate effective solutions effectively."
A Commitment to Inclusivity
As a people-first leader, Safeio champions diversity, equity, and inclusion within the workplace. She is trained as a mental health first aider and has led various initiatives aimed at creating an environment where every team member feels valued and can fully realize their potential. Safeio has received numerous accolades in the industry, including recognition in the UK Powerbook Top Ten People in Healthcare by PRWeek for three consecutive years. Her role will span across the London, Brighton, and Manchester offices.
About Avalere Health
Founded in 2001, Avalere Health stands as a dedicated commercialization partner for the biopharmaceutical, medical technology, and wellness sectors. The company comprises a diverse group of over 1,500 experts who collaborate across several core disciplines, including consulting, medical policy, value evidence, and access, as well as digital experience technology. The team's collective expertise enables them to forge connections that lead to better health outcomes.
Avalere Health partners with clients to navigate the complexities of the healthcare ecosystem. Together, they help clients bridge the gap between patients and accessible, life-changing therapies, embarking on strategies that enhance innovation and improve lives. The company continuously strives to refine its approach to ensure efficiency and effectiveness in their solutions.
Frequently Asked Questions
Who is Corrina Safeio?
Corrina Safeio is the newly appointed President of Global Marketing and EVP of Corporate Communications at Avalere Health.
What are Safeio's professional credentials?
Safeio has over 25 years of experience in marketing and public relations, previously holding senior positions at notable organizations.
What are Avalere Health's core disciplines?
Avalere Health specializes in consulting, medical policy, value evidence, access, marketing, and digital experience technology.
Where is Avalere Health based?
Avalere Health operates from multiple locations, including offices in London, Brighton, and Manchester.
What initiatives does Safeio champion?
Safeio is committed to diversity, equity, and inclusion, fostering a workplace where individuals can thrive.
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