Avalere Health Welcomes Corrina Safeio as Global Marketing President
Avalere Health is excited to announce the appointment of Corrina Safeio as the President of Global Marketing and Executive Vice President of Corporate Communications. In her new position, Safeio will lead a skilled Global Marketing team dedicated to strengthening client relationships and creating customized strategies that foster growth.
Experienced Leadership Driving Growth
With more than 25 years of experience in both agency and client-side roles, Safeio has a solid history of driving organizational growth and applying innovative behavioral science strategies. Before joining Avalere Health, she held key positions such as President of the European division at Inizio Evoke and leadership roles at Mind+Matter and Pegasus, where she refined her expertise in strategic marketing.
An Exciting Leap for Avalere Health
Mario Muredda, Avalere Health's President of Marketing, shared his excitement, stating, "We are thrilled to welcome Corrina to our team. Her impactful leadership and capacity to deliver effective marketing solutions will significantly enhance our clients' experiences as she leverages data-driven insights. I look forward to working with her to uncover new opportunities for our clients and their patients."
Safeio will report directly to Muredda and collaborate closely with the executive leadership team to enhance Avalere's marketing capabilities. This will include the introduction of a proprietary suite of tools designed to simplify complex market environments and engage audiences at various stages of the product lifecycle.
Innovative Strategies and Team Collaboration
Amar Urhekar, Chief Operating Officer at Avalere, highlighted Safeio's crucial role: "Her vast experience in public relations, marketing, and corporate communications will be vital in shaping our strategic direction and boosting our marketing efforts. I eagerly anticipate partnering with her to enhance our value proposition and effectively connect our clients with more patients."
Empowering Teams for Success
Safeio is excited to join the Avalere Health team, expressing, "I am inspired by the genuine ambition of the Avalere team. This is an extraordinary time filled with opportunities to develop innovative approaches and empower our teams to explore without boundaries. Our collective strengths can greatly support our clients in thriving in the marketplace—from molecule to launch and beyond, driven by our agility and pace at Avalere Health."
A Champion for Diversity and Inclusion
As a leader who values people, Safeio is deeply committed to advancing diversity, equity, and inclusion in the workplace. She has actively participated in various initiatives aimed at creating an environment where team members can be their authentic selves and reach their full potential. Her dedication has earned her several accolades, including recognition in the PRWeek UK Powerbook as one of the Top Ten People in Healthcare for the last three years.
About Avalere Health
Founded in 2001, Avalere Health serves as a strategic commercialization partner for the biopharmaceutical, medical technology, and wellness sectors. With a team of over 1,500 experts, Avalere combines industry knowledge across multiple disciplines—Consulting, Medical, Policy, Value, Evidence, and Access, Marketing, and Digital Experience Technology—to forge connections that lead to improved health outcomes.
Avalere Health works closely with clients to navigate the fast-changing healthcare landscape, aiming to bridge the gap between patients and innovative therapies. Their mission is to unlock strategies that accelerate innovation and enhance lives.
Frequently Asked Questions
Who is Corrina Safeio?
Corrina Safeio is the newly appointed President of Global Marketing and EVP of Corporate Communications at Avalere Health, bringing over 25 years of industry experience.
What will Safeio's role encompass?
Safeio will lead the Global Marketing team, focusing on improving client relations and implementing strategic marketing solutions.
What is Avalere Health's mission?
Avalere Health aims to be a commercialization partner that connects patients to transformative therapies and enhances health outcomes.
How does Safeio's experience benefit Avalere Health?
Her extensive background in marketing and corporate communications equips Avalere with innovative strategies to drive growth and deliver effective client solutions.
What initiatives is Safeio known for promoting?
Safeio is a strong advocate for diversity and inclusion, actively leading initiatives that foster an authentic and empowering workplace culture.