Ziebart Expands Franchise Operations with New Leadership

Accelerating Franchise Growth at Ziebart
Ziebart, a leader in vehicle appearance and protection services, is propelling its franchise growth strategy forward with notable changes in leadership and a robust development pipeline. The brand has embraced an invigorating phase as it focuses on enhancing its service offerings and expanding its franchise network.
New Leadership: Introducing Tray Doster
Tray Doster has officially stepped into the role of Director of Franchise Development at Ziebart, bringing nearly two decades of franchise development experience. Doster's arrival marks a pivotal moment for Ziebart as he succeeds Michael Riley, who dedicated more than 40 years to building the franchise's legacy and reaching incredible heights.
Doster's Impressive Background
Before joining Ziebart, Doster was the Senior Manager of Franchise Development at the well-known brand TWO MEN AND A TRUCK. His previous role encompassing over 15 years at Zaxby's highlighted his prowess in guiding franchise operations, wherein he successfully awarded over 550 franchise agreements. This significant portfolio makes Doster a valuable asset to Ziebart as it expands its presence both domestically and internationally.
A Commitment to Franchisee Success
In an engaging statement recently, Thomas A. Wolfe, President and Chief Executive Officer of Ziebart, expressed how 2025 is marked by substantial investments in their team, franchisees, and future initiatives. Wolfe welcomed Doster to the Ziebart family and emphasized the importance of balancing growth with the profitability of franchisees.
Recognizing Growth Through Award Nominations
Ziebart has showcased evidence of its successful trajectory by being named one of the Most Profitable Franchises of 2025 by Franchise Business Review. They have experienced a 50% increase in new franchise profiles compared to the previous year, indicating the effectiveness of their business model and the rising demand for their services.
Industry Recognition
This recognition reflects Ziebart's dedication to maintaining high standards in franchisee satisfaction. 'Franchise Business Review' relies on extensive surveys from franchisees to offer insight into their experiences and satisfaction, providing a credible ranking system that underscores Ziebart's successful operations.
Franchise Development Pipeline
Ziebart's recent acknowledgment by Franchise Times, which highlighted its ranking at No. 265 on the Top 400 List of largest franchises by global sales, serves as further validation of the company’s exceptional growth. This recognition reinforces Ziebart's commitment to expanding its footprint in the automotive aftermarket sector.
The Road Ahead for Ziebart
Ziebart's focus on responsible growth and cultivating strong relationships with its franchisees is evident as it ventures into this new chapter. Doster expressed enthusiasm about the company’s philosophy and is eager to build upon the foundation laid by Riley, moving forward with intentions to support both existing and prospective franchise owners.
Future Expansion Plans
The brand continues to pursue opportunities for domestic and international franchising. With over 400 locations and partnerships with more than 1,000 car dealers across 37 countries, Ziebart is well-positioned to leverage its extensive network and heritage in premium automotive services. The company remains steadfast in offering competitive investment opportunities to qualified candidates looking to join the Ziebart family.
Frequently Asked Questions
What is Ziebart known for?
Ziebart is recognized as a leading provider of vehicle appearance and protection services, with a longstanding reputation in the automotive sector.
Who is Tray Doster?
Tray Doster is the new Director of Franchise Development at Ziebart, previously working with TWO MEN AND A TRUCK and Zaxby's.
What recent recognition has Ziebart received?
Ziebart was named one of the Most Profitable Franchises of 2025 by Franchise Business Review and ranked No. 265 on the Franchise Times Top 400 List.
What are Ziebart's future plans?
Ziebart plans to expand its franchise network both domestically and internationally while ensuring franchisee profitability and success.
How can one learn more about Ziebart's franchise opportunities?
Interested individuals can visit Ziebart's official website for more information about franchise opportunities and growth potential within the company.
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