Wisconsin RV World Transitions to Kunes Auto & RV Leadership

Wisconsin RV World Transitions to Kunes Auto & RV Leadership

Performance Brokerage Services, renowned for its expertise in dealership transactions, has facilitated the sale of Wisconsin RV World to Kunes Auto & RV. This transaction highlights the longstanding family legacy of Wisconsin RV World, established in 1945.

A Legacy of Service in the RV Industry

Wisconsin RV World proudly holds the title of the oldest licensed dealer for towable RVs in the state. Founded by Navy pilot Jack Eagan and entrepreneurs Bill and Romie Schneider, the company arose from the need for affordable housing options. With the evolving market, the dealership expanded into the RV sector, selling its first Winnebago motorhome in 1966.

Family Ownership and Expansion

In 1984, leadership transitioned to Jack's son, Michael, and his son-in-law, Dick Hoffmann. They relocated the dealership to its current site along the vital Interstate 90/94 intersection. Christine Eagan, Jack's daughter, entered the fold in 1991, eventually becoming President in 2001. She continued the family tradition of outstanding service to the Madison community.

A Harmonious Transition

Christine shared her experience working with Jesse Stopnitzky from Performance Brokerage Services, stating that his steadfast guidance was instrumental in navigating the sale process. She praised his expertise, calling it a seamless journey that honored the company's rich history while ensuring a smooth transition to Kunes Auto & RV.

Performance Brokerage Services: A Trusted Partner

Over the last five years, Performance Brokerage Services has excelled in dealership sales, supporting over 300 transactions, solidifying its position as North America's leading dealership brokerage. The dedicated team involved in the transaction included Jesse Stopnitzky and Jon Couwenberg, who worked tirelessly to ensure each detail was handled professionally.

Kunes Auto & RV: A New Era for Wisconsin RV World

Founded in 1996 by Gregg Kunes, Kunes Auto & RV has rapidly emerged as a dominant RV dealership, capturing 24% of Wisconsin's RV sales. With more than 40 locations across the Midwest, Kunes Auto & RV employs a robust workforce of over 1,800 individuals. The company's commitment to community extends beyond business, donating 10% of profits to charitable efforts.

Recognition and Commitment

Kunes Auto Group has earned honorable recognition, ranking 110th on the 2024 Automotive News Top 150 Dealership Groups list. The firm has also been awarded multiple times as one of the best dealerships to work for in the U.S., demonstrating its commitment to employee satisfaction and community engagement.

Continuing the Legacy

Ron Baker, Kunes Auto's COO for the RV Division, expressed his eagerness to honor the legacy of Wisconsin RV World, emphasizing the alignment of values between the two companies. Their shared commitment to exceptional service will ensure that the dealership remains a beloved institution within the community.

Wisconsin RV World will continue operating from its established location, ensuring continuity for its loyal customers.

About Performance Brokerage Services

Performance Brokerage Services, Inc. stands as the leader in dealership brokerage throughout North America. The company specializes in buy-sell activities for various dealership categories, including automotive and RV dealerships.

Expertise and Ethics

With over 30 years of experience and a commitment to ethical practices, Performance Brokerage Services has closed transactions on 900 dealerships, boasting a 90% closing rate. Their unique business model offers complimentary valuation estimates, ensuring clients never face upfront costs.

Frequently Asked Questions

What led to the sale of Wisconsin RV World?

The Eagan family decided to sell Wisconsin RV World to Kunes Auto & RV while seeking a partner who could maintain their legacy and values.

Who were the key advisors for this transaction?

Jesse Stopnitzky and Jon Couwenberg from Performance Brokerage Services served as sell-side advisors during the sale.

How long has Wisconsin RV World been in operation?

Wisconsin RV World was established in 1945, marking nearly 80 years of business in the RV industry.

What is Kunes Auto & RV known for?

Kunes Auto & RV is recognized as the top-selling RV dealership in Wisconsin, representing a significant market share of the state's RV sales.

How does Performance Brokerage Services support clients?

Performance Brokerage Services provides industry-leading brokerage services, complimentary valuations, and guidance throughout the buying and selling process for dealerships.

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