WE Fashion Embraces Oracle Cloud for Digital Transformation

WE Fashion's Digital Transformation Journey with Oracle Cloud

WE Fashion, a beloved name in European fashion, is taking significant strides towards enhancing its operations through the adoption of Oracle Cloud. This strategic decision is part of its commitment to improve efficiency and security across its omnichannel business model.

Choosing Oracle for Enhanced Agility

As a family-owned fashion retailer that has served consumers since 1962, WE Fashion operates across more than 25 countries. With a focus on providing top-quality clothing for men, women, and children, the brand has made a calculated move to overhaul its business processes by incorporating Oracle's innovative retail and warehouse management solutions.

Leveraging AI for Merchandise Management

By embracing the capabilities of the Oracle Retail Suite and Oracle Fusion Cloud Warehouse Management, WE Fashion aims to optimize the management of merchandise across its 133 stores and distribution centers. This move is anticipated to significantly enhance the shopping experience for its customers, making it seamless regardless of their shopping channel.

CEO's Vision for Transformation

WE Fashion's CEO, Joris Aperghis, expressed the brand's vision for a digital transformation journey. He noted, "With Oracle as a long-term partner, our shift to the cloud is a pivotal moment for us. This transition will bolster our cybersecurity, enhance business continuity, and foster greater innovation. Our thorough evaluation process confirmed that Oracle was the best fit for our needs, ensuring we remain agile and responsive to market demands while delivering exceptional experiences to our customers."

Implementation of Oracle Solutions

Among the solutions deployed, Oracle Retail Merchandising Cloud Services and Oracle Retail AI Foundation stand out. These tools are designed to automate best practices, enhance stock allocation, and utilize AI and machine learning to improve critical business operations such as planning, inventory management, and pricing strategies.

Supporting Sustainability and ESG Goals

In today’s economy, sustainability is a priority. WE Fashion is also keen on operationalizing its sustainability commitments through Oracle Retail Supplier Evaluation, which will help streamline its ESG reporting by collecting direct insights from suppliers regarding their environmental impact, including greenhouse gas emissions.

Boosting Efficiency Across Distribution Centers

Further, the integration of Oracle Warehouse Management into WE Fashion's operations will optimize the performance of its distribution centers. This functionality is set to enhance demand-driven fulfillment and improve overall inventory visibility, vital components of a robust retail strategy.

Oracle's Commitment to Innovation

Alex Alt, Oracle’s executive vice president, emphasized that with this digital transformation, WE Fashion can elevate its business processes and security while benefiting from AI-powered decision-making. This synergy between technology and retail will empower WE Fashion to quickly adapt to shifting consumer trends.

Connect with WE Fashion at Trade Events

In showcasing their advancements, WE Fashion will be present at EuroCIS, a trade fair dedicated to retail technology. Attendees will be able to witness the transformative solutions offered by Oracle, highlighting the ongoing innovations within the retail sector.

About WE Fashion

Founded in the early 60s, WE Fashion is renowned for its stylish clothing designed for men, women, and children. With a mission centered around fostering human connections, the brand aids customers in displaying their unique style for various life moments. The collections are accessible through physical stores and online platforms, as well as in collaboration with prominent online retailers.

About Oracle

Oracle is a global leader in digital solutions, providing an integrated suite of applications, autonomous infrastructure, and secure cloud services. With a commitment to empowering businesses, Oracle enables organizations like WE Fashion to thrive in today’s competitive landscape.

Frequently Asked Questions

What is the main focus of WE Fashion's collaboration with Oracle Cloud?

WE Fashion aims to enhance operational efficiency, security, and business agility through the implementation of Oracle Cloud solutions.

What specific Oracle solutions will WE Fashion implement?

WE Fashion will utilize Oracle Retail Merchandising Cloud Services, Oracle Retail AI Foundation, and Oracle Warehouse Management among other tools.

How long has WE Fashion been in operation?

WE Fashion was established in 1962 and has since grown to be a prominent retailer in Europe.

What is WE Fashion's mission?

WE Fashion is committed to fostering human connections, helping customers dress stylishly for all of life's moments.

Where can customers find WE Fashion's products?

WE Fashion's collections are available in stores and online at various partner retail platforms, ensuring accessibility for customers.

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