Vote for Fashion and Hope: Cashmere Collection Showcases Compassion
Celebrating Art and Compassion Through Fashion
Every year, the Cashmere Collection electrifies the fashion scene with its stunning display of creativity, and this year is no exception. Coming together for the 22nd time, the event evolved into a magnificent celebration of resilience, artistry, and community in support of breast cancer awareness, prevention, and treatment programs. The runway was transformed into a canvas where fashion met a powerful cause, proving that the spirit of compassion can drive creativity to new heights.
Thematic Inspiration: "Tapestry of the North"
This year’s theme, "Tapestry of the North," is a tribute to the diverse cultures and perspectives that make up Canada. Sixteen of the country’s top designers showcased their unique creations, all crafted from Canada’s leading tissue brand, Cashmere Bathroom Tissue. Each garment tells a story, drawing from the designers’ heritage and lived experiences, turning the softness of the material into a robust symbol of hope for many.
Featured Designers Making a Difference
The lineup of designers this year included both emerging talents and established names. Among them were Adam X, Angie Larocque, Antoninette Di Carlo, and Heather Bouchier, each contributing their personal touch to the collection. The use of Cashmere UltraLuxe Bathroom Tissue not only highlights the versatility of the fabric but also serves as a reminder of the strength and softness that is emblematic of the Canadian spirit.
Impact on Breast Cancer Initiatives
The Cashmere Collection has a long-standing partnership with organizations like the Canadian Cancer Society (CCS) and the Quebec Breast Cancer Foundation (QBCF), having raised over $5 million since its inception to aid in fighting breast cancer. The event, held at the Evergreen Brick Works, was hosted by popular Etalk personality Lainey Lui, and captivated attendees with performances and heartfelt tributes to those affected by breast cancer.
Voices of Awareness
This year marked the inclusion of notable figures such as Canadian singer Jully Black and actress Rosalie Bonenfant, both passionate advocates for breast cancer awareness. Black, beloved as Canada’s Queen of R&B, performed and shared her personal story related to the cause. NHL draft pick Matthew Schaefer also contributed with a touching video message honoring his late mother, amplifying the emotional resonance of the evening.
Your Vote Matters: Show Support for Breast Cancer Awareness
Until the end of October, Canadians are invited to cast their votes for their favorite garment from the collection via www.CashmereCollection.ca. Each vote not only celebrates fashion but also contributes to the breast cancer cause, with Cashmere Bathroom Tissue committing to donate $1 for every vote cast, up to $100,000.
Exciting Incentives for Participation
Voting also enters participants into a draw for a grand cash prize of $5,000, encouraging further engagement. Additionally, supporters can contribute by purchasing specially marked pink ribbon packages of Cashmere and Purex Bathroom Tissue, with a portion of sales directed to the CCS and QBCF.
About the Cashmere Collection
Launched in 2004, the Cashmere Collection has become a stalwart supporter of Canada’s fashion industry while focusing on raising awareness for breast cancer. The collection has spotlighted numerous celebrated designers and, through their efforts, has significantly contributed to the mission and goals of breast cancer research and education.
About Cashmere and Kruger Products
Cashmere Bathroom Tissue, recognized as Canada’s best-selling tissue brand, is part of Kruger Products’ commitment to delivering high-quality, locally-made products. With a workforce of about 3,000 and multiple production facilities across North America, Kruger stands as a leader in the tissue manufacturing sector.
Frequently Asked Questions
What is the Cashmere Collection?
The Cashmere Collection is an annual fashion event that showcases creative designs made primarily from Cashmere Bathroom Tissue, aimed at raising awareness for breast cancer initiatives.
How can I participate in voting?
Canadians can vote for their favorite designs on the Cashmere Collection website until the end of October, with every vote supporting breast cancer causes.
What has the Cashmere Collection achieved over the years?
Since 2004, the collection has raised over $5 million for breast cancer awareness and funding through partnerships with organizations like CCS and QBCF.
Who are some of the designers featured this year?
This year, designers include Adam X, Angie Larocque, and Michael Jafine, representing a diverse range of styles and stories from across Canada.
How does voting contribute to breast cancer awareness?
Each vote cast leads to a $1 donation to breast cancer initiatives, helping to fund research and support programs through partnerships with CCS and QBCF.
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