VIU by HUB Drives Growth with Insuritas Acquisition

VIU by HUB Expands Horizons Through Strategic Acquisition

In an exciting development for the insurance industry, VIU by HUB, an omnichannel insurance brokerage platform, has recently announced its acquisition of BIS Management Services, Inc., commonly known as Insuritas. This acquisition positions VIU as a pivotal player within the financial institution space, and leverages Insuritas' reputation as a leading embedded insurance provider. By partnering with banks and credit unions, Insuritas has effectively enhanced their product offerings and transformed the customer journey.

Strengthening VIU's Market Position

The integration of Insuritas into VIU's operations represents a significant milestone toward fulfilling their mission to deliver choice and neutrality to consumers during their purchasing journey. Bryan Davis, the President of VIU by HUB, emphasized the importance of this acquisition: "With strong partnerships in the financial institution space, this acquisition marks a significant milestone in our mission to provide consumers choice and neutrality throughout their purchasing journey." By combining Insuritas' industry expertise with VIU’s robust digital capabilities, the company aims to empower financial institutions to enhance revenue and customer retention.

Bringing Talent and Expertise Together

As a result of this acquisition, VIU can now offer its enhanced services to existing and new banking clients, facilitated by the transition of Insuritas’ leadership team, including their CEO Jeff Chesky, COO Dave Grimson, and CMO Donna Jermer, among others. Jeff Chesky expressed enthusiasm about this merger, stating, "We are thrilled to join forces with VIU by HUB to advance our shared mission of providing a seamless, transparent shopping experience for customers looking for the right coverage at the right price." This merger is set to unlock various opportunities within the financial institution sector.

VIU: Revolutionizing Personal Insurance

VIU by HUB operates under the aegis of Hub International Limited (HUB), a globally recognized insurance brokerage and financial services firm. With a strong focus on enhancing the insurance experience for customers, VIU is known for its embedded broker platform, which simplifies the purchasing process across various types of insurance, including home, auto, renters, and more. Their digital platform allows consumers to receive tailored advice and purchase policies through a fast and seamless quoting process.

Fully Integrated Marketplace Solutions

VIU’s innovative marketplace offers seamless integration into the systems of various partners in the consumer purchase journey. Financial institutions, real estate companies, and other strategic partners can enhance their service offerings by incorporating VIU's insurance solutions, which aim to meet diverse customer needs while driving additional value and revenue.

The Future of VIU by HUB

The implications of this acquisition are immense. As VIU continues to develop its embedded broker platform and expand its partnerships, the company is well-positioned to redefine how consumers interact with insurance providers. VIU serves as a beacon in the insurance landscape, leveraging advanced technology and unbiased advice, allowing customers to navigate their insurance choices effortlessly.

Frequently Asked Questions

What is VIU by HUB?

VIU by HUB is an omnichannel insurance brokerage platform aimed at transforming the personal insurance purchasing experience through advanced technology.

Who did VIU by HUB acquire?

VIU by HUB acquired BIS Management Services, Inc., also known as Insuritas, a leading embedded insurance provider.

What benefits does this acquisition bring?

The acquisition enhances VIU's capacity to offer improved services to financial institutions and provides consumers access to a wider range of insurance products and unbiased advisory services.

How many banks and credit unions does Insuritas work with?

Insuritas has established strategic partnerships with over 100 banks and credit unions across the United States.

What types of insurance can consumers find through VIU?

Through VIU, consumers can find a variety of insurance types, including home, auto, renters, life, and pet insurance, among others.

About The Author

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