Viant Technology Welcomes Nicholas Zangler as New VP of IR

Viant Technology Appoints New Vice President for Investor Relations

Viant Technology Inc. (NASDAQ: DSP) has announced an exciting development in its leadership team with the appointment of Nicholas Zangler as the new Vice President of Investor Relations. This strategic move is aimed at enhancing investor engagement and expanding the company’s presence in the investment community.

Key Responsibilities of the New VP of Investor Relations

As the head of investor relations, Nicholas Zangler will spearhead the company's efforts to strengthen relationships with current and potential investors. His role is pivotal in ensuring that investors are well-informed about Viant’s strategic direction, goals, and financial performance. Zangler will act as the primary point of contact for investors and equity research analysts, facilitating clear communication and providing insights into the company’s initiatives and long-term vision.

Insights from Company Leadership

Larry Madden, the Chief Financial Officer at Viant, expressed enthusiasm about Zangler's appointment. He emphasized, “Viant continues to gain share as one of very few buy-side only, demand-side platforms, and building a strong investor relations function is crucial to that growth strategy.” Madden also praised Zangler’s extensive experience in equity research and his understanding of connected TV (CTV) and advertising technology (AdTech) as vital assets in articulating the company’s value to investors.

Nicholas Zangler's Background and Experience

Zangler brings with him over 15 years of relevant experience in sell-side equity research and investor relations, having worked across various sectors including AdTech, media, specialty retail, and healthcare. His most recent role was as an equity research analyst at Stephens Inc., where he managed coverage of Technology, Media, and Telecom (TMT) sectors. During this time, he gained substantial knowledge of the AdTech bid stream and CTV landscape, making him a fitting choice to lead Viant’s investor relations efforts.

Education and Qualifications

Prior to his involvement at Stephens Inc., Zangler held a leadership position within the Investor Relations team at Walgreens Boots Alliance. He is also a Chartered Financial Analyst (CFA) and holds a Bachelor of Science degree in Finance from Northern Illinois University, showcasing a blend of practical experience and strong academic credentials.

Future Directions for Viant Technology

Upon his appointment, Nicholas Zangler expressed his excitement about joining Viant at such a crucial moment for the company. He stated, “I’m excited to be joining Viant during this pivotal time of innovation.” Zangler is keen to enhance investor relationships and highlight how Viant’s innovative technologies, like ViantAI, are setting the stage for continued growth and market leadership.

Viant’s Commitment to Innovation

Viant Technology Inc., listed on NASDAQ under the ticker DSP, is recognized as a leader in AI-powered programmatic advertising, dedicated to reshaping digital marketing through innovation. The company’s omnichannel platform, specifically designed for CTV, equips marketers with the tools necessary to plan, execute, and measure their advertising campaigns with exceptional efficiency and effectiveness.

About Viant Technology Inc.

Founded with a focus on advancing advertising technology, Viant Technology offers groundbreaking solutions through its platform ViantAI, aimed at developing fully autonomous advertising strategies to help advertisers meet their most ambitious aspirations. The company’s commitment to excellence has been acknowledged through several awards, including Best Demand-Side Platform by MarTech Breakthrough and Great Place to Work certification, as well as the Business Intelligence Group’s Innovation award for advancements in AI.

Frequently Asked Questions

1. Who is Nicholas Zangler?

Nicholas Zangler is the newly appointed Vice President of Investor Relations at Viant Technology Inc., bringing extensive experience in equity research and investor relations.

2. What will be Nicholas Zangler's role at Viant Technology?

He will lead the company's investor relations strategy, focusing on enhancing communication and fostering strong connections within the investment community.

3. What is Viant Technology known for?

Viant Technology is known for its AI-powered programmatic advertising solutions, dedicated to improving digital marketing strategies for clients.

4. What is ViantAI?

ViantAI is an innovative platform that allows for fully autonomous advertising solutions, enabling advertisers to achieve their business objectives more effectively.

5. How has Viant Technology been recognized in the industry?

Viant Technology has received multiple industry awards, including Best Demand-Side Platform and Innovation awards for advancements in AI technology.

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