Verkkokauppa.com Launches New Performance Period for Share Plan

Verkkokauppa.com Initiates Exciting New Performance Period

Recently, Verkkokauppa.com Oyj took a significant step in aligning its goals with those of its shareholders through the establishment of a new Performance Period under its Performance Matching Share Plan 2023–2027. This initiative, revealed earlier this year, aims to reinforce the connection between management incentives and shareholder value.

Understanding the Performance Matching Share Plan

The core objective of the Performance Matching Share Plan is straightforward: to ensure that the management team at Verkkokauppa.com is working in harmony with shareholder interests. By encouraging executives to personally invest in the company’s shares, the plan promotes a deeper commitment to enhancing the company's long-term valuation.

Structure of the Plan

The plan is designed with several three-year Performance Periods, with the first one kicking off at the beginning of 2023. Recently, the Board of Directors confirmed the initiation of the third Performance Period, which will run from 2025 through 2027. This ongoing commitment illustrates the company's dedication to fostering a results-driven culture that prioritizes performance.

Performance Criteria

For the third Performance Period, the Total Shareholder Return (TSR) will be the key performance metric. The better Verkkokauppa.com's TSR performs, the greater the rewards available to the management team. This structure not only ties personal achievement to shareholder returns, but it also incentivizes management to deliver exceptional results over the duration of this new cycle.

Reward Distribution and Conditions

Participants in the Performance Matching Share Plan will receive their rewards in two parts: shares of Verkkokauppa.com and a cash component. This dual approach is designed to cover taxes associated with the reward, ensuring participants can retain maximum benefit from their incentives.

Eligibility and Participation

To be eligible for rewards within this plan, participants must either allocate shares they already own or acquire new shares as specified by the Board. Notably, if an employee leaves the company before the reward distribution, they will forfeit the right to these rewards, showcasing the plan's focus on retention.

Management Commitment

The CEO of Verkkokauppa.com is expected to retain 50% of their awarded shares until their personal holdings represent their annual salary. This policy not only reinforces the dedication of the CEO to the company’s long-term success but also instills confidence among shareholders about the leadership's vested interest in performance outcomes.

The Target Group for the Performance Plan

This plan will involve a select group of eight individuals, which includes the CEO and the members of the Management Team. A maximum of 340,000 shares from the third Performance Period may be distributed based on the participants' investments and performance achievements relative to TSR targets.

About Verkkokauppa.com

Verkkokauppa.com stands as a leader in the e-commerce realm, known for its exceptional service and rapid delivery options. The company has set benchmarks for online shopping in Finland, offering customers the convenience of fast deliveries and competitive pricing since its inception in 1992. With impressive revenue reported recently and a dedicated workforce of approximately 600 employees, Verkkokauppa.com continues to redefine the online shopping experience and meet customer expectations squarely.

Frequently Asked Questions

What is the Performance Matching Share Plan at Verkkokauppa.com?

The Performance Matching Share Plan is a program that aligns management's incentives with shareholder interests, rewarding executives based on the company's performance and total shareholder return.

How is the performance measured in the new Performance Period?

Performance in the new period is evaluated primarily through Total Shareholder Return (TSR), determining the potential rewards for participants.

What are the rewards for participating in the plan?

Participants can receive rewards in the form of shares and cash, with the cash intended to cover tax obligations arising from the shares received.

Who is eligible to participate in the Performance Matching Share Plan?

The plan is designed for key members of the management team, including the CEO and select directors, who can either allocate existing shares or purchase new shares.

What is Verkkokauppa.com known for?

Verkkokauppa.com is a pioneering e-commerce company in Finland, recognized for fast delivery services, a broad product range, and commitment to customer satisfaction since 1992.

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