Tuija Suur-Hamari Joins UPM Plywood as Executive Vice President

Tuija Suur-Hamari's Appointment as Executive Vice President
UPM-Kymmene Corporation is excited to announce that Tuija Suur-Hamari has been appointed as the Executive Vice President of UPM Plywood. She is set to join the Group Executive Team and will report directly to Massimo Reynaudo, the President and CEO. Tuija will officially take on her new responsibilities by November 1, 2025.
About Tuija Suur-Hamari
Born in 1969, Tuija holds a Master's degree in Engineering from Helsinki University of Technology. Her extensive career includes key roles such as the Managing Director at Wihuri Oy, where she played a vital part in leading Wipak Oy and Wipak Health. Additionally, she contributed to the healthcare packaging segment as Vice President of WiiCare Healthcare Packaging since 2016. Tuija's experience also includes serving as the President and CEO of Kotkamills Oy. With her impressive credentials, she is poised to make a significant impact at UPM.
Welcoming Tuija to the UPM Team
Massimo Reynaudo expressed great enthusiasm about Tuija joining the team, stating, "I am very pleased to welcome Tuija to UPM and the Group Executive Team. Her leadership experience and proven track record in strategic transformations and growth make her a valuable addition to our company. We are confident she will help drive success in our plywood division."
Successor to Susanna Rinne
Tuija Suur-Hamari will succeed Susanna Rinne, who has been serving as the interim Executive Vice President of UPM Plywood while also holding responsibilities as the Vice President of Sales and Customer Experience in that division. Reynaudo thanked Susanna for her substantial contributions during the transition period, noting her extensive experience and versatile roles in the plywood sector.
UPM’s Commitment to Sustainability
UPM is dedicated to advancing sustainable practices within the material solutions sector. The company is recognized for its commitment to renewing products and entire value chains through an extensive portfolio of renewable fibers, advanced materials, and decarbonization solutions. UPM operates globally and employs around 15,800 individuals, generating annual sales of approximately €10.3 billion. With a focus on sustainable growth, UPM has earned accolades from third parties, enhancing its reputation in sustainability among competitors.
Company Overview
As a leader in its industry, UPM is transforming the market by providing innovative material solutions that cater to a variety of needs. Known for its performance in sustainability, UPM has been recognized by initiatives such as EcoVadis and the Dow Jones Sustainability Indices. The company is committed to finding new ways to reduce environmental impact while delivering high-quality products to customers across the globe.
Frequently Asked Questions
Who is Tuija Suur-Hamari?
Tuija Suur-Hamari is the newly appointed Executive Vice President of UPM Plywood, bringing extensive leadership experience in renewable materials and packaging.
What did Massimo Reynaudo say about Tuija's appointment?
Massimo Reynaudo expressed enthusiasm about Tuija joining the team, highlighting her strong leadership abilities and successful track record.
Who did Tuija succeed at UPM?
Tuija Suur-Hamari will succeed Susanna Rinne, who held the interim position while managing other responsibilities within UPM Plywood.
What are UPM’s core values?
UPM emphasizes sustainability and innovation in its operations, focusing on delivering renewable and environmentally friendly material solutions.
What is UPM's global employee count?
UPM employs approximately 15,800 people around the world, contributing to its extensive range of products and services in the renewable materials sector.
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