Transforming Ticket Resale: True Tickets Unveils PatronSafe Service
Introducing PatronSafe Ticket Resale
True Tickets has launched a groundbreaking new feature called PatronSafe Ticket Resale. This innovative tool is designed to give control back to performing arts venues and cultural institutions, enabling them to take charge of the secondary ticket market. With this new service, venues can set parameters around ticket resale, ensuring fair pricing and reducing the risks associated with deceptive listings.
Empowering Venues with Control
Unlike previous systems where venues had minimal influence over ticket resales, PatronSafe provides a comprehensive approach. Venue operators can specify whether tickets can be resold, set price caps, and establish authorized channels for sales. This granular control addresses common frustrations in the ticketing space and helps create a more trustworthy environment for fans.
Enhanced Transparency and Trust
As patrons often face ambiguous and unethical resale practices, PatronSafe aims to restore confidence in the ticketing process. By allowing venues to monitor every resale transaction, stakeholders can ensure that tickets remain authentic and that buyers know exactly what to expect. The system eliminates the mystery surrounding third-party ticket sales, providing a clear path for all parties involved.
A Game Changer for Tessitura-powered Venues
For venues operating with Tessitura technology, PatronSafe represents a significant advancement. This system is the first of its kind that integrates directly with Tessitura's platform, allowing venues to dictate resale terms across well-known marketplaces like StubHub and SeatGeek seamlessly. This integration enhances operational efficiency while upholding patron rights.
The Impact on Audience Engagement
True Tickets has made waves in the industry by facilitating over 18 million ticket deliveries, with significant increases in engagement among previously unknown patrons. By adding roughly 700,000 new contacts to venue CRM systems, True Tickets has generated an impressive revenue impact of $3.8 million in just one year, demonstrating the platform's effectiveness in fostering direct connections between venues and their audiences.
Changing the Game in the Arts Community
Currently, PatronSafe Ticket Resale is already active at the Walton Arts Center, known for its vibrant nonprofit arts events. This rollout has been well-received, with plans to expand to other esteemed venues such as the Dr. Phillips Center, Roundabout Theatre, and the San Diego Symphony. Each of these venues recognizes the importance of adapting to the modern demands of ticket resale while ensuring that trust and transparency remain paramount.
What Venue Leaders Are Saying
Industry leaders are already vocal about the benefits of the PatronSafe Ticket Resale. Carlos Vicente, Vice President of Marketing and Sales at Walton Arts Center, emphasized the importance of trust in today’s arts scene. By providing a reliable avenue for ticket resales, venues can not only protect their patrons from inflated prices but also ensure that they can communicate effectively with their audiences.
True Tickets' Commitment to Innovation
True Tickets is further committed to fostering an ethical and data-driven ticketing ecosystem, where the needs of patrons and venues come first. The introduction of PatronSafe Ticket Resale not only aligns with this mission but reinforces their dedication to improving the ticketing landscape across the board.
Frequently Asked Questions
What is PatronSafe Ticket Resale?
PatronSafe Ticket Resale is a new service by True Tickets that empowers venues to manage ticket resale policies, ensuring fair prices and protecting patrons from unauthorized listings.
How does PatronSafe benefit venues?
This service allows venues to set specific resale rules, manage pricing structures, and enhance audience data collection, leading to improved operational efficiency.
Which venues have adopted PatronSafe Ticket Resale?
Walton Arts Center has currently implemented this service, with plans for additional locations like the Dr. Phillips Center and the San Diego Symphony to onboard soon.
What impact has True Tickets made in the ticketing industry?
True Tickets has delivered over 18 million tickets and added 700,000 new patrons to venue CRMs, generating significant revenue and enhancing audience engagement.
How can I learn more about True Tickets and its services?
For further information about PatronSafe Ticket Resale and other offerings from True Tickets, visit their official website or follow them on social media.
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