Tim Maleeny Takes on Expanded Role to Lead Quad Agency Solutions
Tim Maleeny Takes the Lead in Quad Agency Solutions
Quad/Graphics, Inc. (NYSE: QUAD), a leader in the marketing experience sector, is excited to announce the expansion of Tim Maleeny's role. As the Chief Client Strategy and Integration Officer, Maleeny has been at the forefront of transforming complex marketing challenges into simple, effective solutions for clients. His recent appointment as President of Quad Agency Solutions signifies a new era for the company’s agency services.
Transitioning Leadership
Maleeny steps into this role following Eric Ashworth, who has served as Executive Vice President of Product and Market Strategy and President of Quad Agency Solutions. Ashworth is set to leave his position to explore new opportunities. In his new capacity, Maleeny is focused on evolving an integrated approach that combines data-driven insights with creative marketing strategies, ultimately enhancing client engagement and satisfaction.
Enhancing Integrated Marketing Services
As President of Quad Agency Solutions, Maleeny's experience is invaluable. He aims to strengthen Quad's comprehensive suite of data and creative services, allowing clients to reap the benefits of an integrated marketing approach. This evolution will enrich how clients engage with Quad's offerings across various platforms, from digital to traditional media.
Industry Expertise
Maleeny's rich background in the marketing sector is noteworthy. Prior to joining Quad in November 2024, he held leadership roles at Havas North America, where he was pivotal in shaping strategies that drove client success. His previous experience includes being the Head of Strategy for Ogilvy North America, and he has also served as the Executive Director of Brand Strategy at R/GA along with being a Managing Partner at Deloitte. His diverse history gives him a unique perspective on navigating the complexities of modern marketing.
A Vision for Growth
In reinforcing Maleeny's new position, Joel Quadracci, Chairman, President, and CEO, noted, "Tim's deep industry experience, perspective and client-first focus make him well-suited to advance our premier agency offering. We also look forward to him continuing his client strategy work, which is focused on matching our integrated capabilities with clients' needs at scale." The emphasis on a client-centric approach will undoubtedly contribute to driving growth and enhancing effectiveness across Quad's offerings.
About Quad
Quad (NYSE: QUAD) specializes in creating marketing solutions that foster direct connections between brands and consumers. The company utilizes its Marketing Experience (MX) Solutions Suite, which includes a wide range of print and digital services, to help clients navigate the marketing landscape more efficiently. Through innovative technology and data intelligence, Quad helps businesses improve their marketing strategies, ensuring that campaigns are effective and tailored to meet specific objectives.
Commitment to Clients and Innovation
The organization prides itself on delivering scalable, flexible solutions that drive efficiency and maximize client investments. By serving over 2,500 clients across numerous industries, including retail and financial services, Quad has positioned itself among the top marketing agencies in North America, according to industry rankings. The company's commitment to responsible operations and innovative practices has set it apart in a competitive landscape.
Looking Ahead
With Tim Maleeny at the helm of Quad Agency Solutions, clients can expect an invigorated approach to marketing that not only embraces the complexities of modern media but also focuses on delivering clear, actionable results. As Quad continues to lead in the marketing experience sector, the integration of new strategies under Maleeny's leadership is poised to enhance its relevance and impact in an evolving marketplace.
Frequently Asked Questions
Who is Tim Maleeny?
Tim Maleeny is the new President of Quad Agency Solutions, previously serving as Chief Client Strategy and Integration Officer at Quad/Graphics, Inc.
What is Quad/Graphics, Inc. known for?
Quad/Graphics, Inc. specializes in marketing experiences and offers integrated marketing solutions for a wide range of clients.
What changes will Tim Maleeny implement?
As President, Maleeny aims to enhance Quad's integrated marketing services, focusing on data-driven insights and creative strategy to drive client success.
Who did Tim Maleeny succeed?
Tim Maleeny succeeded Eric Ashworth, who has left the company for a new career opportunity.
How many clients does Quad serve?
Quad serves approximately 2,500 clients across various industries, including retail, financial services, and health.
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