TEGNA Appoints John Treviño as WKYC President and GM
TEGNA's Strategic Leadership Move at WKYC
TEGNA Inc. (NYSE: TGNA) has made a significant announcement regarding the leadership of WKYC, the NBC affiliate in Cleveland. John Treviño has been appointed as the station's new president and general manager, effective soon. This strategic decision underscores TEGNA's commitment to enhancing local broadcasting in the Cleveland area.
Experience and Vision
John Treviño is no stranger to the broadcasting industry, boasting over 30 years of experience. His previous role as president and general manager at KBMT-KJAC showcased his remarkable leadership skills and ability to drive growth. Larry Delia, TEGNA's SVP of operations, noted that Treviño's substantial experience positions him well to lead WKYC into the future.
Driving Community Engagement
Treviño expresses great enthusiasm for his new role. He recognizes the deep trust WKYC has built within the Cleveland community and is eager to further strengthen these relationships. His focus will be on innovation and enhancing audience engagement through modernized approaches to news delivery.
A Transformational Journey
At KBMT-KJAC, Treviño successfully navigated a transformative growth period, ultimately increasing revenue and expanding digital platforms. His dedication to community partnerships and high-quality journalism was recognized when the station received a Regional Edward R. Murrow Award for Breaking News.
Commitment to Local Broadcasting
Treviño has a history of fostering community connections throughout his career. He has actively served on the boards of various organizations, reflecting his commitment to making a positive impact in Texas and beyond. His experience positions him as a leader who understands the importance of local engagement in broadcasting.
Prior Roles and Achievements
Before his time at KBMT-KJAC, Treviño held significant roles, including vice president and general manager of KDAF in Dallas-Fort Worth. He was responsible for launching a live multi-platform daily news magazine, demonstrating his innovative mindset in content delivery. His tenure at NBCUniversal Local further solidified his expertise in the broadcasting field.
Embracing New Challenges
As John Treviño relocates to Cleveland with his family, he is set to embrace new challenges and opportunities at WKYC. He is committed to enhancing the station's offerings while staying attuned to the evolving media landscape, ensuring that WKYC remains a trusted source for news.
About TEGNA
TEGNA Inc. plays a vital role in local communities by providing trusted news and relevant services. With a broad reach spanning 64 television stations across 51 U.S. markets, TEGNA is dedicated to creating a sustainable future for local news, impacting over 100 million people monthly through various platforms.
Frequently Asked Questions
What is TEGNA Inc.'s role in local broadcasting?
TEGNA Inc. provides trusted local news and services, contributing significantly to community engagement through its stations.
Who is John Treviño?
John Treviño is the newly appointed president and general manager of WKYC, with extensive experience in the broadcasting industry.
What achievements led to Treviño's appointment?
Treviño's successful leadership at KBMT-KJAC and his history of revenue growth and community engagement positioned him for this role.
What is the future focus for WKYC under Treviño's leadership?
Treviño aims to drive innovation, enhance audience engagement, and strengthen the station’s commitment to community service.
How does TEGNA support local communities?
TEGNA supports local communities by providing essential news, fostering partnerships, and engaging audiences through various media platforms.
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