Super-Sod Expands Its Market Presence Through Strategic Acquisition
Super-Sod's Strategic Growth in the Turfgrass Industry
Heartwood Partners is excited to share that its portfolio company, Super-Sod, which specializes in high-quality sod and turfgrass products, has recently made a notable acquisition. They have successfully acquired Tri-Tex Grass, an established player in the industry that will allow them to extend their reach into new markets.
An Overview of Tri-Tex Grass
Tri-Tex Grass, founded in 2004 and based in Granbury, is a prominent producer and supplier of turfgrass. The company operates across five farms that encompass about 1,500 acres, alongside multiple retail locations in the Dallas-Fort Worth area. Tri-Tex is known for its premium sod varieties, such as TifTuf Bermuda, Zeon Zoysia, and Certified Tifway 419. These offerings complement Super-Sod’s existing products and will enhance their service capability.
Impact on Service Areas
With this acquisition, Super-Sod is poised to distribute their premium products to a wider customer base throughout north and central Texas. This move not only benefits residential homeowners but also landscapers, sports facilities, golf courses, and local municipalities seeking high-quality turfgrass solutions.
A Commitment to Quality and Leadership
Ben Copeland, Jr., CEO of Super-Sod, expressed enthusiasm over the acquisition, stating, "We are thrilled to be expanding and working with the exceptional team at Tri-Tex. This partnership will enhance our ability to offer top-tier turfgrass solutions to customers across the Southern U.S."
Strategic Vision from Heartwood Partners
James Sidwa, Managing Partner at Heartwood Partners, also commented on the acquisition, declaring it a significant step for Super-Sod in the rapidly growing Texas market. This transaction marks an important milestone in Super-Sod’s strategy for geographic expansion throughout the Southern United States. It demonstrates their commitment to becoming a leading provider of top-quality turfgrass products.
About Heartwood Partners
Heartwood Partners has established itself as a reputable middle market private equity firm since its inception in 1982. The firm is distinguished by a unique approach that combines lower-leverage financing with robust partnerships with management teams. By focusing on sustainable growth strategies, including organic expansion and strategic acquisitions, Heartwood supports its portfolio companies in reaching new heights.
Currently, Heartwood manages a portfolio worth over $1.4 billion, investing in more than 100 platform and add-on acquisitions across various sectors. Their ongoing investments are concentrated on businesses that operate within food, agriculture, specialty chemicals, and many other niche sectors.
How Heartwood Partners Supports Companies
Heartwood’s strategy involves close collaboration with each management team. They provide deep expertise in critical areas like eCommerce, digital marketing, human resources, and IT improvements, all aimed at enhancing operational efficiency and growth potential.
Contact Information
For inquiries or more information about Super-Sod and Heartwood Partners, interested parties can reach out to Michelle Ryan at 203-945-0432.
Frequently Asked Questions
What does the acquisition of Tri-Tex Grass mean for Super-Sod?
The acquisition enables Super-Sod to expand its market presence in Texas and enhance its product offerings through Tri-Tex’s extensive turfgrass varieties.
How will customers benefit from this acquisition?
Customers in Texas will gain access to a broader range of premium turfgrass products, improving service to residential and commercial landscaping needs.
Who is Heartwood Partners?
Heartwood Partners is a private equity firm focused on the middle market, known for its lower-leverage, partnership-oriented investment strategy.
What strategies does Heartwood use to assist its portfolio companies?
Heartwood provides strategic support in areas like digital marketing, IT integration, and operational efficiency to help their companies grow.
What types of businesses does Heartwood typically invest in?
Heartwood focuses on a diverse range of industries, including food, agriculture, specialty chemicals, and niche manufacturing.
About The Author
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