Subaru Celebrates 18 Years of Commitment to Charitable Giving

Subaru's Commitment to Community Support
Subaru of America, Inc. proudly announces the continuation of its philanthropic initiative with the upcoming Share the Love Event, celebrating an impressive milestone of 18 consecutive years dedicated to charitable giving. This annual event is more than just an initiative; it symbolizes the deep commitment Subaru has towards not only its customers but also the communities it serves across the nation.
National Charities Strengthened
Returning as partners are renowned national charity organizations such as the ASPCA, Make-A-Wish, Meals on Wheels America, and the National Park Foundation. In addition to these organizations, more than 830 local charities selected by Subaru retailers assist in making a direct impact on the communities they serve. Together, their mission is to foster genuine change, making Subaru's charitable efforts resonate deeply within local communities.
Financial Contributions That Make a Difference
During this year's Share the Love Event, which runs from November 20, 2025, to January 2, 2026, Subaru and its retailers aim to achieve a staggering cumulative total of over $350 million in donations to charitable organizations. This financial commitment is not just a number; it reflects the heart and soul of Subaru's corporate philosophy, which prioritizes community welfare and support.
Empowering Local Causes
With every new Subaru vehicle sold or leased during the campaign period, Subaru contributes $250 directly to a charity chosen by the customer. Retailers also have the option to contribute an additional $50 to designated local charities, emphasizing their involvement in the welfare of their communities. Additionally, for every qualifying routine service visit in Subaru dealerships, an additional $5 is donated to local hometown charities, reinforcing Subaru's commitment to aiding community-based causes.
Impact Stories from Notable Partners
Throughout the years, Subaru has cultivated strong relationships with its charity partners, enabling them to make significant contributions to various causes. Notably, over 142,000 animals have been helped thanks to the ASPCA partnership. This support has included funds for rescues, wellness checks, and transportation, demonstrating Subaru's dedication to the welfare of animals nationwide.
Transforming Lives through Make-A-Wish
Subaru ranks as the largest automotive donor to Make-A-Wish, having played a vital role in granting wishes to over 3,900 children battling critical illnesses. These wishes provide not just joy to the children and their families but also spark hope and positivity in challenging times, transforming lives and creating meaningful memories.
Nurturing Seniors with Meals on Wheels
Subaru's efforts extend to improving the lives of vulnerable seniors through its partnership with Meals on Wheels America. As the largest automotive donor to this organization, Subaru has significantly contributed to delivering nearly 5 million meals and regular friendly visits to seniors, helping them live with dignity and independence.
Subaru's Lasting Commitment to National Parks
The National Park Foundation benefits from Subaru’s dedication as its largest corporate donor, amplifying efforts to preserve and protect America’s national parks. The partnership helps ensure these treasured landscapes remain pristine for future generations, allowing everyone to connect with nature and enjoy the beauty of the outdoors.
Looking Ahead with Subaru's Community Focus
As Subaru prepares for this year's Share the Love Event, it remains grounded in its mission of giving back. The goal transcends philanthropy; it encapsulates a culture of kindness, respect, and support that Subaru aims to embody. Jeff Walters, President and Chief Operating Officer of Subaru of America, reflects this sentiment: "We're honored to give back to the causes we value deeply and highlight the generosity that define our customers and communities. Through this initiative, we aim to truly impact lives across America."
Frequently Asked Questions
What is the Subaru Share the Love Event?
The Subaru Share the Love Event is an annual charitable initiative where Subaru donates to various national and local charities based on vehicle sales.
Who are the main charity partners involved in this event?
The main charity partners include the ASPCA, Make-A-Wish, Meals on Wheels America, and the National Park Foundation.
How can customers participate in the donation process?
Customers can choose a charity to receive a $250 donation for each new Subaru vehicle purchased or leased during the event period.
What impact has Subaru made over the years through this initiative?
Over the past 18 years, Subaru has donated over $350 million to charitable organizations and supported thousands of local charities.
How does Subaru contribute to local charities specifically?
In addition to the national donation, local Subaru retailers can donate an additional $50 for each vehicle sale and $5 for each routine service visit.
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