Sound Group Inc. Reports Strong Growth in First Half Financials

Sound Group Inc. Sees Impressive Growth in Financial Results
SOUND GROUP INC., a leading audio-centric social and entertainment company, has reported its unaudited financial results for the first half of 2025. The company proudly announced a remarkable growth in net revenues and a successful return to profitability.
First Half of 2025 Financial Highlights
Net Revenues for the first half of 2025 reached RMB1,357.7 million (approximately US$189.5 million). This marks an impressive 47% increase compared to RMB924.0 million for the same period in the previous year. The growth highlights how Sound Group has effectively expanded its audio entertainment business, aided by a growing and diverse content ecosystem.
Net Income amounted to RMB67.6 million (US$9.4 million), a significant turnaround from a net loss of RMB36.5 million from the same period last year. The successful transition to profitability is a result of robust strategic execution and user engagement initiatives.
Mobile MAUs averaged 30.4 million for the six months ended June 30, 2025, showing a concerted effort in maintaining user activity, even amidst competition.
Strategic Insights from Leadership
Mr. Jinnan (Marco) Lai, CEO of Sound Group Inc., expressed his satisfaction with the results, stating, "Our performance reflects solid revenue growth and a strategic focus on enhancing user engagement through enriched interactive experiences. Our diverse AI product portfolio is also increasingly contributing to our revenue growth." He emphasized that the company is well-positioned to leverage advanced AI technologies to improve operational efficiency and deliver high-quality content tailored to user preferences.
Ms. Chengfang Lu, Acting CFO of Sound Group, highlighted the strength of their financial position, stating, "We achieved total revenues of RMB1,357.7 million, supported by a strong balance sheet that provides flexibility for growth initiatives. Our recently approved US$4 million share repurchase program and special cash dividend signify our commitment to returning value to our shareholders."
Review of Financial Metrics
The detailed financial results indicate an overall positive trend. The Cost of Revenues was RMB965.6 million (US$134.8 million), reflecting a 42% increase year-over-year due to increased revenue sharing with content creators.
Meanwhile, the Gross Profit surged to RMB392.1 million (US$54.7 million), marking a 59% increase from RMB246.3 million in the same period last year. Notably, the gross margin for this period stood at 29%, an improvement from 27% in the previous year.
Operating Expenses rose to RMB328.9 million (US$45.9 million), a 13% increase year-over-year, primarily from increased investments in selling and marketing efforts, aimed at maintaining their competitive edge.
Balance Sheet Strength and Future Goals
As of June 30, 2025, Sound Group reported cash and cash equivalents totaling RMB511.1 million (US$71.4 million), providing a solid foundation for future investments and strategies.
The board has also authorized a share repurchase program allowing for the buyback of up to US$4 million worth of shares. Additionally, a new cash dividend of US$0.005 per ordinary share, or US$1 per ADS, has been declared for eligible shareholders.
Sound Group's Commitment to Innovation
Sound Group Inc. is focused on innovation in the audio entertainment space, aiming to be the leading platform for connecting people through sound. By continually expanding their content offerings and investing in artificial intelligence, they are dedicated to creating value for users and stakeholders alike.
Frequently Asked Questions
What were the key financial results for Sound Group Inc. in 2025?
Sound Group reported a 47% increase in net revenues to RMB1,357.7 million and net income of RMB67.6 million.
What contributed to the revenue growth for Sound Group Inc.?
The revenue growth was primarily due to advancements in their audio entertainment business and an expanding AI product portfolio.
What strategic initiatives did Sound Group undertake recently?
Sound Group has implemented a US$4 million share repurchase program and declared a special cash dividend as part of their efforts to return value to shareholders.
How many monthly active users (MAUs) does Sound Group have?
Sound Group has an average of 30.4 million monthly active users as of June 30, 2025.
What is the main focus of Sound Group Inc. moving forward?
The company aims to enhance its audio platform and continuously innovate in AI products to better serve users and drive growth.
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