Social Hour Cocktails Expands Reach with T. Edward Wine

Social Hour Cocktails Expands Reach with T. Edward Wine

Social Hour Cocktails is making waves in the beverage industry with its newly established distribution partnership with T. Edward Wine & Spirits. This exciting collaboration will see their line of premium canned cocktails available in several key markets.

Expanding Availability of Premium Cocktails

Thanks to this partnership, consumers can now find Social Hour Cocktails in various states, including:

Key States for Distribution

This new arrangement allows Social Hour’s unique offerings to reach a broader audience. The states now featuring these cocktails include:

• New York
• New Jersey
• Connecticut
• Pennsylvania

Core Cocktail Lineup

Social Hour Cocktails boasts a sophisticated selection of five staple cocktails, each crafted to evoke the classic charm of a well-mixed drink. The lineup includes:

• Yuzu Sunset Fizz
• Pacific Spritz
• Black Pepper Paloma
• Navy Strength Gin & Tonic
• Whiskey Mule

The Essence of Collaboration

T. Edward Wine & Spirits is renowned for its commitment to working with boutique producers, ensuring that each brand is celebrated and given the respect it deserves. This partnership with Social Hour Cocktails aligns with their philosophy of quality and integrity in beverage production.

Statements from Leadership

Eunice Choi, who heads T. Edward's Spirits Portfolio, expressed that the decision to partner with Social Hour was effortless after experiencing their cocktails firsthand. She noted, "We've brought on Social Hour because it embodies the values and quality we seek in our partners—real people making exceptional products with real spirits." This level of commitment to quality exemplifies why this collaboration is so beneficial.

Tom Macy, Co-Founder of Social Hour Cocktails, shared his enthusiasm about the partnership, stating, "We are thrilled to strategically align with such a reputable organization. By collaborating with T. Edward, we are excited to continue our strategic expansion in 2024 and beyond with the goal of reshaping how consumers perceive premixed cocktails."

About Social Hour Cocktails

Launched in 2020, Social Hour Cocktails was created by Tom Macy, recognized for his role as a beverage director at a prestigious cocktail bar in Brooklyn. This brand is the result of years of crafting recipes that ensure the taste and quality of freshly made cocktails are accessible in convenient, ready-to-drink formats.

Inspired by Tradition

The inspiration behind Social Hour comes from the cherished tradition of cocktail hour observed by Macy's grandparents. This practice of connecting and celebrating life's moments is infused into every can the company produces, showcasing a bubbly take on classic long cocktails.

Consumer Appeal

Among their offerings, the Yuzu Sunset Fizz stands out as a top seller, featuring an invigorating mix of vodka, yuzu, peach, key lime, and jasmine. Each drink is designed not only for taste but also for occasion, making them perfect for gatherings or relaxed evenings at home.

Each 4-pack of these innovative cocktails retails for an estimated price of $20, a price point that adds value to the premium experience they deliver.

Frequently Asked Questions

What makes Social Hour Cocktails unique?

Social Hour Cocktails combines the experience of expert mixologists with the convenience of canned cocktails, maintaining high-quality ingredients and flavors.

In which states are the Social Hour Cocktails available?

Currently, Social Hour Cocktails are available in New York, New Jersey, Connecticut, and Pennsylvania.

Who are the founders of Social Hour Cocktails?

Social Hour Cocktails was founded by Tom Macy and Julie Reiner, both of whom have extensive careers in the cocktail industry.

What is the best-selling cocktail from Social Hour?

The Yuzu Sunset Fizz is the top seller, praised for its refreshing blend of flavors.

How can I purchase Social Hour Cocktails?

Social Hour Cocktails can be found in select stores within their distribution states, offering consumers access to their delightful products.

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