Small Business Owners Strategize for 2025 Amid Challenges

Small Business Owners Strategize for 2025 Amid Challenges

As the electoral season concludes, small business owners are gearing up for upcoming plans in 2025. Insights from a recent KeyBank poll reveal that a significant number of entrepreneurs are navigating through the complex landscape of economic uncertainties. The poll indicates that 61% of respondents are taking a cautious approach, postponing major decisions until they gain clarity on the political climate and its implications on their businesses. Interestingly, only 12% feel that the recent election will not impact their strategies for the next year.

Impact of Political Changes

The KeyBank poll highlights key areas that business owners believe will be most affected by political policy shifts:

• Taxation: 45% of respondents expressed that taxation changes will likely create challenges in their financial strategies.
• Regulations: 34% are concerned about how new regulations might affect their operations.
• Trade Policies: For 31% of business owners, evolving trade agreements and international relations pose risks for their ventures.

Expecting Growth in Staff

Despite the uncertainties brought on by the electoral outcomes, many small business owners are anticipating growth. Approximately one-third (32%) plan to expand their workforce in 2025. This positive outlook reflects resilience among entrepreneurs who are prepared to adapt and innovate despite the unpredictable economic landscape.

Voices of Experience

Mike Walters, President of Business Banking at KeyBank, emphasized the importance of strategic discussions during these uncertain times. He mentioned, "Small business owners have faced numerous challenges in the lead-up to the elections, but their resilience shines through as they seek to prepare for 2025. Engaging with a banker to explore potential pathways forward can make a significant difference in how they navigate these challenges."

Effects of High Interest Rates

The survey further assessed how rising interest rates have influenced small businesses. Key findings reveal significant impacts:

• 38% of respondents reported a decrease in profit margins.
• 37% felt the strain of increasing borrowing costs.
• 31% have had to defer capital investments due to the high costs associated with borrowing.

Despite these challenges, a notable 56% of respondents remain optimistic, believing that potential interest rate changes could bring benefits. In response to the current financial landscape, many have taken proactive measures, such as:

• Increasing cash reserves (43%).
• Reducing reliance on debt (37%).
• Diversifying funding sources (32%).

Survey Methodology

The data presented in this KeyBank poll was collected through an online survey conducted by Survey Monkey, which included 1,796 business owners aged 18-99. All respondents operate small to medium-sized enterprises with annual revenues under $10 million.

About KeyCorp

KeyCorp's (NYSE: KEY) legacy extends back nearly 200 years to Albany, New York. With its headquarters in Cleveland, Ohio, KeyBank stands as one of the most prominent banking institutions in the United States, boasting assets totaling approximately $190 billion as of September 30, 2024. KeyBank delivers a wide range of services including deposit, lending, and cash management, along with investment opportunities across 15 states. The bank is dedicated to supporting both individual and corporate clients through its extensive network of branches and ATMs.

Frequently Asked Questions

What did the KeyBank poll reveal about small business owners' plans?

The poll indicated that 61% of business owners are cautious about making decisions until political clarity is achieved post-election.

How are business owners impacted by rising interest rates according to the poll?

The survey found that a substantial number of business owners reported reduced profit margins and increased borrowing costs due to higher interest rates.

What percentage of small business owners expect to hire more staff in 2025?

About 32% of small business owners plan to expand their workforce in 2025, indicating a growth mindset.

What areas do business owners expect will see the most policy changes?

Respondents noted taxation, regulations, and trade policies as the areas most likely to be affected by policy shifts.

How can small business owners prepare for potential challenges ahead?

Engaging with bankers for strategic advice and carefully planning their finances are crucial steps for small business owners as they navigate uncertainties.

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