SHEIN Launches Exciting Back-to-School Campus Tour
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SHEIN Launches Exciting Back-to-School Campus Tour
SHEIN, the leading global fashion e-retailer, is thrilled to announce the launch of its exciting back-to-school campus tour across Ontario. This dynamic experience will bring SHEIN's bold and trendy style directly to university students, empowering them to express their unique style as they head back to campus.
Tour Overview
From late August to early September, SHEIN's vibrant truck will make stops at five university campuses. Adorned with a large, graffiti-inspired SHEIN logo in the signature green hue of the summer, the truck's exterior will showcase SHEIN's colourful, street-style aesthetic, complemented by splashes of hot pink.
Campus Stops
The participating universities are: University of Toronto (St. George), University of Toronto (Scarborough), York University, Western University, and Queen's University.
Fashion-Centric Activities
Upon arrival, the SHEIN truck will transform into a hub of fashion-centric activities. Students will have the opportunity to customize their looks with t-shirt printing featuring the latest catchphrases, available while supplies last.
Exclusive Offerings
The truck will showcase SHEIN's latest offerings in women's wear, men's wear, home and living, stationery, and accessories, providing students with a one-stop shop for their back-to-school needs. Students will also be able to browse the latest GLOWMODE x Harry Potter collection on the tour truck and immerse themselves in the magical world of the beloved franchise.
Promotions and Giveaways
To engage new and returning students, SHEIN is offering a variety of promotions and giveaways. New customers and students who sign up to become campus ambassadors on-site can receive gift cards for online purchases. Attendees will also receive free gifts with purchase, complimentary t-shirt printing, and chances to win extra prizes by sharing their experiences on social media or participating in games at the pop-up.
About SHEIN
SHEIN is a global online fashion and lifestyle retailer, offering SHEIN branded apparel and products from a global network of vendors, all at affordable prices. Headquartered in Singapore, SHEIN remains committed to making the beauty of fashion accessible to all, promoting its industry-leading, on-demand production methodology for a smarter, future-ready industry.
About GLOWMODE
GLOWMODE, SHEIN's premium activewear line, redefines the world of athleisure by blending style, performance, and affordability. Engineered for excellence, GLOWMODE features self-developed fabrics and sources premium materials to deliver uncompromising quality. By optimizing its supply chain, GLOWMODE offers this premium activewear experience at accessible price points.
Frequently Asked Questions
What is the SHEIN campus tour?
The SHEIN campus tour is a series of fashion events taking place at various university campuses where students can engage in fashion activities and shop special collections.
How can students participate in the campus tour?
Students can visit the SHEIN truck at their university campus during the scheduled dates to participate in activities, receive promotions and giveaways.
What type of products will be available at the tour?
The tour will showcase SHEIN's latest offerings in apparel, home accessories, and stationery, including the GLOWMODE x Harry Potter collection.
Are there any giveaways during the tour?
Yes, SHEIN will be offering gift cards, free gifts with purchases, and opportunities to win prizes through social media engagement and games.
Where is SHEIN headquartered?
SHEIN is headquartered in Singapore and operates globally as a fashion and lifestyle retailer.
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