Shapermint Expands Retail Presence with Exciting Walmart Launch

Author: Henry Turner Updated: 04-10-2025 12:09 AM

Shapermint's Exciting Launch at Walmart

Shapermint, a brand renowned for its exceptional shaping essentials, is taking a bold step into retail by launching in select Walmart stores across the nation. This move is set to bring their comfortable and innovative products to countless shoppers, providing access to quality shapewear that enhances confidence and comfort.

A Major Milestone for Shapermint

This exciting expansion marks a significant milestone for Shapermint, which has built a dedicated online customer base of over 12 million. The company’s cofounder and Chief Marketing Officer, Massimiliano Tirocchi, stated, "Our launch at Walmart allows us to serve an even wider audience, helping more women feel supported in their everyday lives." With Shapermint Core, customers can expect to find the brand’s most popular products readily available in stores.

Introducing Shapermint Core Collection

The newly launched Shapermint Core features a thoughtfully curated seven-piece collection designed to provide unparalleled comfort and versatility. This assortment caters to daily wear needs, ensuring that essentials are not only functional but also stylish.

Key Pieces Included

The Shapermint Core collection includes:

Wireless Shaping Bra – A supportive and ultra-comfortable bra for all-day wear.
High-waisted Shaping Panty, Boyshort, and Shorts – Versatile shapewear options that offer smoothing without constriction.
Shaping Bodysuit – A one-piece garment that enhances shape and offers reliable support.
Shaping Tights & Cami – Everyday staples designed for layering and comfort.

Growth Through Inclusivity

Brand Director Gabrielle Richards expressed that the collection was developed in response to an increasing demand for inclusive and comfortable shaping solutions. She emphasized, "We want every woman to feel empowered and confident with our styles, seamlessly blending into their daily routines." This commitment to inclusivity reflects the brand's dedication to addressing diverse body types and needs.

The Future of Shapermint

This launch is not just about entering a new retail space; it signifies Shapermint's ambition to transform the shapewear landscape. By making their products available in Walmart, Shapermint is reinforcing its mission to ensure that every woman can experience the benefits of comfort and style without compromise.

About Shapermint

Founded in 2018, Shapermint has grown to become a leading name in size-inclusive shapewear within the United States, with a commitment to serving over 12 million customers worldwide. By focusing on high-quality, confidence-enhancing essentials that prioritize fit and comfort, Shapermint is poised to continue influencing the intimate apparel market through both their online platform and retail partnerships.

Frequently Asked Questions

1. What is the Shapermint Core collection?

The Shapermint Core collection is a new seven-piece series of shapewear designed for comfort and everyday versatility, available at Walmart.

2. Why is Shapermint launching at Walmart?

Shapermint is launching at Walmart to expand its reach, making its popular shaping essentials accessible to millions of new customers.

3. How many customers does Shapermint serve?

Shapermint serves over 12 million customers globally, showcasing its popularity in the shapewear market.

4. What types of products are included in the new collection?

The collection features a Wireless Shaping Bra, High-waisted Shaping Panty, Boyshort, Shorts, a Shaping Bodysuit, and Shaping Tights & Cami.

5. How does Shapermint ensure inclusivity in their products?

Shapermint focuses on designing shapewear that caters to diverse body types, ensuring every woman feels confident and comfortable.

About The Author

Hi there, As a writer and financial specialist, Henry Turner is passionate about guiding people through the complex world of finance. Having worked in finance for many years, I am an expert at simplifying difficult financial ideas into understandable, useful insights for my blog and articles. My goal is to arm you with the confidence and information you need to make wise financial choices.

Writing for a number of financial blogs has allowed me to interact with readers from novice investors looking for fresh ideas to seasoned investors starting their financial journeys. My mission is to enable everyone to understand and access finance, so enabling you to confidently and clearly reach your financial goals. I appreciate you traveling with me toward success and financial literacy.

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