Senior Market Sales Announces Leadership Changes and Growth Plans

Senior Market Sales Welcomes New Leadership

Transition Positions Insurance Marketing Organization for Continued Strategic Growth

Senior Market Sales (SMS), a leading organization in insurance marketing, has recently undergone a strategic management transition. Jim Summers, who has dedicated his career to the company, will now serve as the Chief Executive Officer (CEO), while John Haver steps into the role of President. This move is set to enhance SMS's growth trajectory amidst an evolving industry landscape.

Building on a Strong Foundation

Jim Summers has been at the forefront of SMS since 1998, shaping it into a dynamic distributor of health and wealth solutions. This transformation has not only garnered attention but also established SMS as a recognized name in the market. Under Summers' guidance, SMS has experienced remarkable growth, earning national accolades for its innovative technology tailored for independent insurance and financial planning professionals.

Navigating Industry Changes

Summers acknowledged the changing tides in the insurance sector, emphasizing the need for stable leadership. In his words, "We've made tremendous progress toward our vision of being the premier insurance marketing organization. This transition is crucial as we face exciting new opportunities in the market." His vision extends beyond maintaining the status quo — it focuses on harnessing opportunities to enhance SMS's market position.

Collaborative Future Ahead

During his tenure, Summers has successfully navigated SMS through record-high insurance mergers, most notably by forging a strategic partnership with Alliant Insurance Services. This collaboration provided SMS with the necessary resources to expand while preserving its core culture and values. The acquisition spree, which saw SMS add 18 companies to its portfolio, signals a new chapter in its growth narrative.

Leadership Roles and Responsibilities

As the new CEO, Summers is set to lead the company’s strategic direction, with particular emphasis on fostering the corporate culture and developing robust brand relationships. Meanwhile, John Haver, the newly appointed President, has been instrumental in growing new distribution channels for SMS since joining in 2015.

Growth Through Innovation

Haver’s promotion comes at a time when SMS is witnessing significant advancements in its Financial Solutions unit, which achieved record performance in 2023. Haver has played a key role in the company’s acquisition strategies, which now contribute significantly to the overall revenue. He expressed optimism about the future: "Agents and advisors seek stability, growth, and opportunity. SMS excels at delivering these every day thanks to our dedicated team. It’s a privilege to partner with Jim to lead our exceptional workforce during this pivotal industry phase."

About Senior Market Sales

Founded in 1982, Senior Market Sales represents an extensive range of insurance carriers across all 50 states. The organization is recognized for equipping independent insurance agents with advanced technology solutions, competitive products, and expert training. In 2020, SMS became part of the Alliant Insurance Services family, further enhancing its capabilities to serve its partners effectively.

SMS is dedicated to empowering agents in the marketplace, allowing them to leverage their time effectively while maximizing profits. With a solid foundation and a clear vision for the future, SMS is poised for continued success and innovation in the insurance marketing space.

Frequently Asked Questions

Who is the new CEO of Senior Market Sales?

Jim Summers has been appointed as the new CEO of Senior Market Sales, taking over from Milton Kleinberg.

What role will John Haver take on?

John Haver has been promoted to President, responsible for managing the leadership team and SMS's family of companies.

How has Senior Market Sales grown recently?

SMS has seen significant growth through strategic acquisitions, including 18 new companies, and has recorded strong performance in its Financial Solutions unit.

What is the focus of SMS under the new leadership?

The focus will be on enhancing company culture, building brand relationships, and expanding market opportunities.

When was Senior Market Sales founded?

Senior Market Sales was founded in 1982 and has grown significantly over the decades to become a leading insurance marketing organization.

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