Scandinavian Tobacco Group A/S Q2 2025 Performance Overview

Scandinavian Tobacco Group A/S Financial Results for Q2 2025
Scandinavian Tobacco Group A/S has reported its second quarter results for 2025, reflecting some challenging conditions while maintaining a focus on strategic developments. The company announced net sales of DKK 2.4 billion, indicating a slight decrease of 4% in organic growth. Despite these challenges, the company remains optimistic about the full-year outlook.
Key Financial Highlights
During the second quarter, EBITDA before special items was recorded at DKK 499 million, leading to an EBITDA margin of 21.1% compared to 24.5% in the previous year. Furthermore, free cash flow before acquisitions amounted to DKK 119 million, with adjusted earnings per share (EPS) of DKK 3.3. These results align with the initial expectations for the entire year.
Impact of Mac Baren Acquisition
The addition of the Mac Baren business positively influenced reported net sales, although unfavorable exchange rates posed challenges to overall growth. Excluding the discontinuation of ZYN distribution in the U.S., the company's organic sales performance remained steady. Notably, growth in both Handmade Cigars and Machine-Rolled Cigars, as well as the double-digit increase in the nicotine pouch brand XQS, are promising signs.
Understanding Margin Fluctuations
Despite a recovery in EBITDA margins from the first quarter's figures, the overall margin for the first half of 2025 stands at 18.8%. This figure represents a decline compared to last year, attributed to various factors including product mix, investments aimed at regaining market share in key European sectors, the cessation of ZYN distribution, and prevailing market conditions.
Investment and Market Conditions
CEO Niels Frederiksen expressed his satisfaction with the efforts made amidst a demanding market landscape characterized by tariffs and geopolitical uncertainties. The integration of Mac Baren is progressing well, and he highlighted an optimistic outlook for regaining competitive positions in the market. Despite the challenges faced, the company remains committed to its strategic milestones for the year.
Financial Forecasts for the Year 2025
Looking ahead, Scandinavian Tobacco Group A/S has reaffirmed its financial expectations for the year. The guidance suggests a reported net sales range of DKK 9.1 to 9.5 billion, with EBITDA margins expected between 18% and 22%. A projected free cash flow of DKK 800 million to 1 billion is also anticipated before acquisitions. These forecasts remain based on stable market conditions and do not account for potential future acquisitions.
Market Behavior and Consumer Trends
As the company navigates the ever-changing market dynamics, consumer behavior and pricing strategies for handmade cigars in the U.S. will play a crucial role in achieving prescribed financial targets. The development of the U.S. dollar may further impact the reported net sales, amplifying the necessity for ongoing market assessment and strategy adjustment.
Summary and Contact Information
Scandinavian Tobacco Group A/S is working diligently to adapt to the current market challenges while remaining committed to fulfilling its strategic goals. With a focus on integrating recent acquisitions and refining market strategy through 2030, the company aims to deliver strong financial outcomes in the years ahead. For more information, investors can reach out to Torben Sand, Director of IR & Communications, at +45 5084 7222 or via email at torben.sand@st-group.com. Also, feel free to contact Eliza Dabbagh at +45 5080 7619 or eliza.michael@st-group.com.
Frequently Asked Questions
What are Scandinavian Tobacco Group A/S's net sales for Q2 2025?
Scandinavian Tobacco Group A/S reported net sales of DKK 2.4 billion for Q2 2025.
What factors contributed to the decline in EBITDA margin?
The decline in EBITDA margin was influenced by product mix, market investments, and the discontinuation of ZYN distribution in the U.S.
What is the expected range for full-year net sales in 2025?
The financial forecasts for full-year net sales in 2025 are expected to be between DKK 9.1 to 9.5 billion.
How has the acquisition of Mac Baren influenced sales?
The acquisition of Mac Baren enhanced reported net sales, although it faced challenges from external factors such as exchange rates.
How can investors contact Scandinavian Tobacco Group A/S?
Investors can contact Torben Sand at +45 5084 7222 or Eliza Dabbagh at +45 5080 7619 for inquiries.
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