RevitaLash Cosmetics Launches $10 Million Breast Cancer Initiative

RevitaLash Cosmetics Launches Major Fundraising Effort

RevitaLash Cosmetics, a leading name in beauty innovations, is stepping up its efforts in the fight against breast cancer with a newly announced target of reaching $10 million in donations. This ambitious goal reflects the company’s deep commitment to supporting crucial research and patient care initiatives designed to combat breast cancer.

A Legacy of Support

The brand's commitment to breast cancer awareness and support is rooted in the legacy of its late Co-Founder, Gayle Brinkenhoff. She faced her battle with breast cancer courageously, inspiring the company to champion breast cancer research, awareness, and patient support initiatives. To date, RevitaLash has contributed an impressive $9 million towards these efforts since its inception.

Continuing the Mission

As part of the ongoing Eternally Pink® pledge, RevitaLash Cosmetics dedicates a portion of its revenue from every product sold to funding impactful research and providing accessible quality healthcare. Recently, this commitment led to funding a pioneering study on Triple-Negative Breast Cancer at the prestigious Francis Crick Institute. In addition, the company supports scalp cooling treatments aimed at preventing hair loss during chemotherapy at notable institutions such as Ridley-Tree Cancer Center and UCLA Health.

Global Impact with Community Partnerships

The company recognizes that the Road to $10 Million will be enhanced significantly through collaboration with its global partners. RevitaLash intends to match donations made by its international distributors to local breast cancer charities of their choice, extending the reach of their initiative worldwide.

A Celebration of Commitment

Dariel Sidney, Vice President of Global Philanthropy and Gayle Brinkenhoff’s daughter, expressed her enthusiasm about the campaign, stating, "We're thrilled to unveil our Road to $10 Million goal and to continue our mission of supporting breast cancer research and patient initiatives worldwide." As they aim to reach the $10 million milestone, it is not just about the number; it’s truly a celebration of their enduring commitment as a company dedicated to making a difference.

About RevitaLash Cosmetics

RevitaLash Cosmetics is at the forefront of innovation in lash, brow, and hair beautification products. Established in 2006, it has garnered recognition for products like RevitaLash® Advanced Eyelash Conditioner and RevitaBrow® Advanced Eyebrow Conditioner, which are now available in over 70 countries at spas, salons, and specialty retailers. The brand continues to actively support non-profit breast cancer initiatives, ensuring that a portion of the proceeds contribute to ongoing breast cancer research and educational efforts throughout the year, not only in October.

Frequently Asked Questions

What is the goal of RevitaLash Cosmetics’ new initiative?

The initiative aims to reach a $10 million fundraising goal to support breast cancer research and patient initiatives.

How has RevitaLash contributed to breast cancer initiatives in the past?

Since its inception, the company has contributed $9 million towards breast cancer initiatives, focusing on research and patient care.

Who inspired the company’s commitment to breast cancer support?

The late Gayle Brinkenhoff, one of the co-founders, inspired the brand’s commitment through her courageous battle with breast cancer.

How does RevitaLash support research and patient initiatives?

RevitaLash commits a portion of sales from products to fund significant research and provide quality care options for patients.

What impact will the $10 million goal have on global communities?

The goal will result in widespread support for breast cancer charities worldwide through matching contributions from the company’s international partners.

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