RepTrak Welcomes New Board Members for Strategic Growth

RepTrak Expands Board with Strategic Appointments

The RepTrak Company, a leading firm in reputation intelligence, has made a significant move by appointing Thierry D'Hers and Catherine Hernandez-Blades to its Board of Directors. This strategic decision reflects the company’s commitment to advancing its reputation intelligence suite through innovative technologies and AI-driven insights.

Meet Thierry D'Hers: A Leader in Innovation

Thierry D'Hers comes with over twenty years of experience in product innovation and engineering leadership. He played a critical role at Tableau, contributing to its growth as a global leader in data visualization with PowerBI. His recent role as Chief Product & Engineering Officer at Vivun showcases his expertise in tech innovation. D'Hers has also provided valuable guidance to various organizations, enhancing their technological ventures.

D'Hers commented on his new role, stating, "RepTrak is uniquely positioned at the intersection of technology, data, and trust. I'm excited to join the Board at a time when innovation and AI are reshaping how organizations manage stakeholder perception. I look forward to aiding the growth of the world's most powerful reputation intelligence platform."

Introducing Catherine Hernandez-Blades

Catherine Hernandez-Blades brings a wealth of experience from numerous sectors, including financial services and government. Currently serving as an independent board director at CoreCivic, Inc., she holds key positions in several committees that assist in governance and risk management.

Her prior roles at Fortune 500 companies have endowed her with a robust background in marketing and communications. With accolades such as an Emmy award and a Cannes Lions award, she is recognized globally, making her a valuable addition to RepTrak’s board.

"Having relied on RepTrak's products and services for over a decade across multiple Fortune 500 companies, I can personally attest to the platform's immense value," stated Hernandez-Blades. She believes in the quantifiable impact that RepTrak's tools provide in strategic decision-making, making her enthusiasm for new product innovations evident.

Accelerating Growth and Innovation

The addition of D'Hers and Hernandez-Blades is a proactive step to enhance RepTrak's recently launched platform, Compass™. This initiative aims to deepen the firm’s technological prowess and broaden its product and governance capabilities.

Mark Sonders, CEO of The RepTrak Company, remarked, "Thierry and Catherine bring distinct and deeply aligned expertise to RepTrak. Their combined product leadership and governance insights place us in a strong position to offer sharper intelligence and deeper trust to our clients. We are thrilled to have them join the Board."

About The RepTrak Company

The RepTrak Company is a leading provider of reputation data and insights. It aids businesses in leveraging reputation intelligence to maintain a competitive edge. By offering predictive insights, RepTrak helps organizations optimize their returns on investment and improve societal impacts.

Founded in 2004, the company boasts the largest reputation benchmarking database, collecting over 1 million ratings annually—essential data for CEOs and executives worldwide.

Exploring RepTrak Compass

Compass stands out as a fully integrated solution for reputation intelligence, merging high-level advisory expertise with AI capabilities. This innovative tool allows leaders to shift from merely measuring reputation to actively managing it within today’s complex stakeholder landscape.

RepTrak encourages leaders in communications, corporate affairs, branding, and reputation management to discover how Compass can empower them to influence reputation effectively.

Frequently Asked Questions

What is RepTrak known for?

RepTrak is recognized as a leader in reputation intelligence, helping businesses understand and harness their reputation to gain a competitive advantage.

Who are the newly appointed board members?

Thierry D'Hers and Catherine Hernandez-Blades have recently joined RepTrak’s Board of Directors, bringing extensive expertise in product innovation and marketing leadership.

What is the Compass platform?

Compass is RepTrak's integrated global solution for reputation intelligence, combining expert advisory services with AI capabilities to help organizations actively shape their reputations.

How does RepTrak assist businesses?

RepTrak provides predictive insights and actionable analyses that align business objectives with stakeholder sentiments, helping companies to enhance their reputation and operational performance.

When was The RepTrak Company established?

The RepTrak Company was founded in 2004 and has since become the largest provider of reputation insights and benchmarking data worldwide.

About The Author

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