Rapala VMC Corporate Update: Changes in Shareholder Holdings

Significant Shareholder Updates from Rapala VMC Corporation

Rapala VMC Corporation, a well-known leader in the fishing tackle industry, has experienced notable changes in its shareholder structure recently. This update sheds light on recent notifications concerning ownership percentages that are crucial for investors and stakeholders.

Important Notification from Sycamore Partners Management

On July 23, 2025, Sycamore Partners Management, L.P., based in New York, provided a significant notification under the Finnish Securities Markets Act. This communication indicated that Cermak Road LLC has seen its ownership stakes in Rapala VMC Corporation dip below the important five percent threshold.

Details of Shareholding Changes

Upon review of the notification, it becomes evident that the overall shareholding of Cermak Road LLC has decreased, causing a notable shift in the company's ownership landscape. Specifically, the latest data reveals that Cermak Road LLC now holds less than five percent of the total shares in Rapala VMC Corporation.

Understanding Shareholder Percentages

The disclosure outlined that, prior to the recent changes, Cermak Road LLC maintained a 9.66% stake in the corporation. This adjustment in ownership demonstrates the dynamic nature of the investment landscape, where shifts can occur based on various strategic decisions made by shareholders.

Current Position of Shareholders

The current summary indicates that Cermak Road LLC's new position is categorized as 'below 5%'. This reduction in ownership may suggest strategic maneuvering as market conditions and investment strategies evolve.

Company Overview: Rapala VMC Corporation

Rapala VMC Corporation stands out as a preeminent global player in the fishing tackle sector. With its headquarters boasting a vast distribution network, the corporation leads the market in numerous segments of fishing products, including lures and fishing-related equipment. In 2024, Rapala VMC reported impressive net sales amounting to EUR 221 million, underscoring its financial strength and business continuity.

The company operates from key manufacturing sites across Finland, France, Estonia, and the UK, ensuring its products reach a global audience. The wide array of brands under the Rapala VMC umbrella further enhances its market presence, leading the way in quality and innovation.

Leadership and Contact Information

The operations and strategic direction of Rapala VMC are spearheaded by Cyrille Viellard, the President and Chief Executive Officer. Under his guidance, the company continually strives to enhance its market share and meet the evolving needs of fishing enthusiasts worldwide.

For further inquiries or detailed information regarding the company's performance and shareholding status, investors and interested parties are encouraged to reach out to Tuomo Leino in Investor Relations. He can be reached at +358 9 7562 540 for any questions pertaining to Rapala VMC Corporation.

Frequently Asked Questions

What recent changes occurred in Rapala VMC's shareholder structure?

Cermak Road LLC's ownership has decreased below five percent, as per the latest notification received.

Who provided the recent shareholder notification?

The notification was issued by Sycamore Partners Management, L.P., highlighting changes in ownership percentages.

What is the significance of crossing the five percent threshold?

Crossing the five percent threshold is significant because it changes the reporting obligations for shareholders under securities regulations.

Who leads Rapala VMC Corporation?

The company is led by Cyrille Viellard, who is the President and Chief Executive Officer.

How can I get more information about Rapala VMC Corporation?

Interested parties can contact Tuomo Leino at +358 9 7562 540 for more details.

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