Praxis Solutions Expands with WEALTHAWK Acquisition for Advisors

Praxis Solutions Expands with WEALTHAWK Acquisition for Advisors
Praxis Solutions is thrilled to announce its latest major expansion through the acquisition of WEALTHAWK. This innovative AI technology platform is designed to identify "money-in-motion" events, enabling financial advisors to connect with clients precisely when they need expert guidance.
WEALTHAWK has gained significant recognition in the industry. It has received the esteemed Financial Planning's Innovation Award in Lead Gen Tech and has been highlighted by known thought leader Michael Kitces, who described its unique approach as creating a "new category" in his FinTech Map.
Understanding WEALTHAWK's Unique Offerings
Designed specifically for advisors, WEALTHAWK can identify various critical financial life events, such as initial public offerings (IPOs), mergers and acquisitions (M&A), and estate transitions. With a robust database containing over 400,000 prospects, WEALTHAWK is powered by Praxis's advanced distribution engine. This synergy offers unparalleled precision for advisors seeking to engage clients during pivotal financial moments.
"Software alone cannot solve the advisor growth challenge," commented Bill Dwyer, the Executive Chairman of Praxis and a former leader in distribution at LPL Financial. He believes that combining WEALTHAWK's innovative technology with a deeply knowledgeable leadership team will dramatically enhance advisors' capability to grow their businesses.
The Leadership Behind WEALTHAWK
Praxis Solutions not only brings WEALTHAWK's cutting-edge technology but also a talented team with extensive experience in the financial sector. This expert team features:
- Bill Dwyer, who played a crucial role in developing one of the largest distribution organizations in U.S. wealth management.
- John Sweeney, a former executive at Fidelity Investments, known for his expertise in platform strategy and advisor support.
- Pat Miller, who founded StratCap and has over 15 years of experience in product development and wholesaler support, dedicated to helping advisors meet their clients' needs.
- Charlie Shaffer, a veteran in institutional and retail distribution with extensive experience at firms like Russell Investments and Voya Investment Management, recently focusing on technological solutions at TIFIN AMP.
Innovative Technology for Financial Advisors
WEALTHAWK was one of the early adopters in utilizing AI technology to tap into the immense potential surrounding money-in-motion events. The concept has gained validation, which has been immensely rewarding for the team. Lori Thiel, the founder of WEALTHAWK, expressed her confidence in the transition to Praxis, stating, "I could not imagine a team with deeper industry knowledge and technical expertise leading WEALTHAWK into its next chapter."
About Praxis Solutions
Praxis Solutions is a tech-enabled services firm driven by AI, serving the wealth and asset management sectors. By providing consulting, custom technology, and leveraging the expertise of Anchor Advisory's distribution capabilities, Praxis empowers financial institutions to enhance transparency, access, and security for investors.
Contact Information
For further inquiries, you may contact:
Will Dwyer
Praxis Solutions, Inc.
978 273 5563
Frequently Asked Questions
What is WEALTHAWK?
WEALTHAWK is an innovative lead generation platform designed to help financial advisors connect with clients during critical financial life events.
Why did Praxis Solutions acquire WEALTHAWK?
The acquisition aims to combine advanced technology with experienced leadership to enhance the growth potential of financial advisors.
What features does WEALTHAWK provide?
WEALTHAWK identifies various key financial events, including IPOs and estate transitions, to assist advisors in targeting prospects effectively.
Who are the leaders behind WEALTHAWK?
The team includes industry veterans with extensive experience in wealth management and technology aimed at boosting advisors' effectiveness.
What is the mission of Praxis Solutions?
Praxis Solutions aims to fuel the wealth and asset management industry with innovative technology, consulting services, and distribution expertise to enhance investor experience.
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