Kinbasha Gaming International, Inc. Implements Gaming Environment Upgrades at Pachinko Parlor in Hitachi
Upgrades Include the Introduction of a Clean Air Generator and New Smart Card System to Improve Customer Satisfaction and Reduce Costs
HITACHI, Japan — April 30, 2013 — Kinbasha Gaming International, Inc. (OTCQX: KNBA), owner and operator of retail pachinko gaming centers nationally in Japan, today announced that it has implemented a series of significant gaming environment upgrades at one of its pachinko parlors in Hitachi.
Several key areas of the Hitachi parlor have been targeted to improve the overall gaming environment, and spur same-store revenue growth. One upgrade is the introduction of a new smart card system, which eliminates the need to physically move metal balls from machine to machine, and dramatically reduces labor costs in the parlor. As an example, at one of Kinbasha’s pachinko parlors in Toride, Ibaraki, where this system has already been introduced, total expenditures on part-time workers decreased by 25%-30%.
“We are pleased to introduce our new parlor upgrades in Hitachi, including our latest smart card system,” said Masatoshi Takahama, Chief Executive Officer of Kinbasha. “Not only does the card system significantly improve customer satisfaction, it also reduces our labor costs throughout the year. It’s a perfect example of a win-win situation for both Kinbasha and our loyal patrons.”
As part of its Hitachi parlor upgrades, Kinbasha also announced the roll-out of the company’s latest clean air generator to remove unwanted dust and smoke within designated smoking areas. In addition, pachinko machines are now separated by privacy panels that have been installed to provide a more secluded environment for each player to focus on the game. These improvements are part of Kinbasha’s efforts to create a comfortable gaming environment and appeal to as many demographics as possible.
“Kinbasha is intently focused on the satisfaction of our customers,” continued Mr. Takahama. “Although this equipment was first introduced at our largest parlors, as we continue to implement our upgrade initiatives these new systems are expected to be rolled-out at Kinbasha’s other locations as well.”
About Kinbasha Gaming International, Inc.
Based in Hitachi City, Japan, Kinbasha Gaming International, Inc. (OTCQX: KNBA) is a retail gaming company that operates 21 pachinko parlors in the Japanese prefectures of Ibaraki, Tokyo and Chiba. For more than 50 years, the company's retail gaming establishments have offered customers the opportunity to play the games of chance known as pachinko and pachislo. Pachinko is played on a device which resembles a vertical pinball machine and pachislo is played on a machine that resembles a western style slot machine. Pachinko and pachislo are collectively ranked as Japan’s largest leisure activity. For more information on Kinbasha, please visit: www.kinbashainc.com
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Investor Contact:
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Darren Minton, President
212-634-6413
info@trilogy-capital.com
