Today it's rather compelling and stimulating to lo
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Posted On: 01/26/2023 6:43:04 PM
Today it's rather compelling and stimulating to look back ... some 3 weeks ago ...
"But now, the path forward is crystal clear. With the platform, the talent, the shows, the product inventory, the brands and other components we have now assembled for MARKET.live, we require only one thing - a massive marketing and ad campaign, including television, radio, social media, outdoor media, sponsorships and partnerships, all conceived, coordinated, executed and managed by professionals with proven track records.
Up till now, we have done virtually everything in-house with a limited team on a limited budget, relying almost exclusively on social media advertising. To implement and execute this bold plan will require a substantially larger budget than we currently have access to. And we already know that the state of the capital markets, coupled with our insanely low share price make traditional financings far too costly.
And this is the reason we engaged the strategic advisory firm I mentioned in our November 2022 earnings call. Our plan for Q1 2023 is to finalize the strategic plan we placed into motion last fall that can transform VERB and provide the resources needed to implement a comprehensive ongoing advertising and marketing campaign to create top-of-the-mind awareness for MARKET – accelerating our growth rate exponentially - and upon completion, keep us out and away from the capital markets – far away."
Tic Toc ... Tic Toc ...
"But now, the path forward is crystal clear. With the platform, the talent, the shows, the product inventory, the brands and other components we have now assembled for MARKET.live, we require only one thing - a massive marketing and ad campaign, including television, radio, social media, outdoor media, sponsorships and partnerships, all conceived, coordinated, executed and managed by professionals with proven track records.
Up till now, we have done virtually everything in-house with a limited team on a limited budget, relying almost exclusively on social media advertising. To implement and execute this bold plan will require a substantially larger budget than we currently have access to. And we already know that the state of the capital markets, coupled with our insanely low share price make traditional financings far too costly.
And this is the reason we engaged the strategic advisory firm I mentioned in our November 2022 earnings call. Our plan for Q1 2023 is to finalize the strategic plan we placed into motion last fall that can transform VERB and provide the resources needed to implement a comprehensive ongoing advertising and marketing campaign to create top-of-the-mind awareness for MARKET – accelerating our growth rate exponentially - and upon completion, keep us out and away from the capital markets – far away."
Tic Toc ... Tic Toc ...
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