NetworkNewsBreaks – iClick Interactive Asia Grou
Post# of 53
iClick Interactive (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China, is working with KLWTT (“KLWTT”) in a collaboration with Oracle to offer the Oracle Advertising and Customer Experience (“CX”) suite to their customers. A leading provider of automated marketing services in Southeast Asia, KLWTT is also a member of Oracle PartnerNetwork (“OPN”). iClick and KLWTT’s customers can utilize the CX suite to take full advantage of the combined expertise of all companies involved: iClick’s strengths in programmatic marketing and data; KLWTT’s leadership in implementing and executing automated marketing platform; and Oracle’s industry-leading CX cloud solutions. As the global pandemic has escalated the movement of business into the digital world, the ability to bring automated advertising and automated messaging together for the first time — true Marketing-as-a-Service — becomes crucial. “We’re delighted to announce our partnership with KLWTT to develop enhanced offerings that will help our clients across the region, including those in Greater China , adapt to the rapidly digitalising market environment,” said iClick co-founder and CEO Jian “T.J.” Tang. “Our clients will benefit from integrated access to both advertising and marketing automation solutions. We also view this as a great opportunity for iClick to rapidly gain market share for its Enterprise Solutions initiatives, as it allows us to leverage our data capabilities in a significant way.”
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