NetworkNewsBreaks – iClick Interactive Asia Grou
Post# of 53
iClick Interactive (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China, is working with and Luo Ba Wang, an Enterprise Solutions client. iClick recently reported on the successful partnership with the emerging and innovative instant noodle brand in China. Using iClick’s integrated solutions, Luo Ba Wang has established and strengthened its brand awareness; the announcement noted that in less than one month, Luo Ba Wang generated 30 million views. The partnership between iClick and Luo Ba Wang has had several objectives, including to help the brand identify and target potential consumers, build a mini-program store that provided Luo Ba Wang with more channels to reach potential audiences as well as grow private traffic; and automatically tag and tier consumers in order to enable the company to provide personalized consumer services and differentiated experiences. “We are happy to see our solutions support new brands such as Luo Ba Wang to increase their brand awareness among consumers,” said iClick CEO Jian “T.J.” Tang in the press release. “iClick’s integrated solutions help businesses leverage innovative social fission campaigns to better position their brand and boost sales growth. Our partnership with Luo Ba Wang is one example of how iClick upsells Marketing Solutions to our Enterprise Solutions clients, and we look forward to more successful cases such as this in the future.”
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